• Rochester, NY
  • $61,000–$76,000 Per Year
1 day ago

Job Description

What we will offer you:

  • Culture: Join a supportive and inclusive work environment where collaboration, respect, and open communication are at the core of everything we do.

  • Competitive Compensation: We offer a highly competitive compensation and total rewards package, ensuring that your hard work and dedication are recognized and rewarded accordingly.

  • Flexibility: We understand the importance of work-life balance and offer various flexible schedules to help you manage your personal and professional commitments effectively.

  • Technology: Work with state-of-the-art tools and technologies that empower you to excel in your role and stay at the forefront of industry trends.

  • Employee Assistance Programs: We care about you! You and your family will have access to LYRA, an industry leading platform that provides comprehensive support and a myriad of resources to help support your physical, mental, financial, and social well-being.

  • Opportunity: A continuous focus on professional development with many opportunities for training and career growth.

  • Safety Focused: We care about you and have developed a 24/7 safety mindset that is showcased throughout every facet of the organization.

Reporting to the Senior Marketing Manager, Brand and Communications, the Graphic Designer develops and executes creative visual assets that support Superiors brand, marketing, customer communications, digital channels, and business initiatives across the United States and Canada. Working within the established brand strategy and visual identity framework, the role creates engaging and effective designs that strengthen brand awareness, support customer engagement, and advance business objectives.

Partnering closely with Customer Experience, Retention, and Marketing teams, the role translates business goals, campaign requirements, and customer insights into compelling visual communications across print, digital, and multimedia channels while maintaining brand consistency and design excellence.

What youll do:

  • Create and execute visual assets for marketing campaigns, customer communications, digital channels, social media, events, sales enablement materials, and corporate communications.
  • Develop creative concepts and design solutions that effectively communicate key messages and support business and marketing objectives.
  • Ensure all creative materials consistently align with Superiors brand standards, visual identity guidelines, and communication objectives.
  • Design and produce digital assets including email graphics, website imagery, landing page visuals, digital advertising, social media content, presentations, and motion graphics where required.
  • Design and produce print materials including brochures, sales collateral, event materials, signage, direct mail, promotional items, and customer-facing communications.
  • Collaborate with marketing team members, internal stakeholders, and external agencies to deliver creative assets that meet project requirements, timelines, and business goals.
  • Support campaign planning and execution by developing creative assets that enhance engagement, awareness, lead generation, customer retention, and customer experience initiatives.
  • Manage multiple design projects simultaneously, balancing priorities and deadlines while maintaining quality and attention to detail.
  • Prepare final production-ready files and coordinate with vendors, printers, and external partners to ensure accurate and timely delivery of materials.
  • Contribute to the ongoing evolution of brand standards, creative best practices, templates, and design processes to improve efficiency and consistency.
  • Stay informed on emerging design trends, creative technologies, and industry best practices, applying relevant insights to strengthen creative output and brand effectiveness.
  • Review and refine creative materials based on stakeholder feedback, performance insights, and business requirements.
  • Maintain organized design files, asset libraries, and creative resources to support ongoing business needs and efficient project execution.
  • Performs other related duties as assigned.

What you bring:

  • Bachelors degree or college diploma in Graphic Design, Visual Communications, or a related field.
  • 1-3 years of experience in digital marketing, customer marketing, customer experience, lifecycle marketing, digital product marketing, or related disciplines.
  • Demonstrated ability to develop creative assets for both digital and print channels.
  • Proven track record supporting marketing campaigns, customer communications, brand initiatives, or corporate communications projects.
  • Strong understanding of brand standards and the ability to maintain visual consistency across multiple channels and audiences.
  • Ability to collaborate effectively with cross-functional stakeholders and translate business requirements into compelling design solutions.
  • Familiarity with preparing production-ready artwork and coordinating with external vendors, printers, or agency partners is considered an asset.
  • Knowledge of video production, motion graphics, animation, or multimedia content creation is considered an asset.
  • Legal Authorization to work in the US is required. We will not sponsor individuals for employment visas now or in the future for this job opening.

The expected annual salary range for this role is $61,000 - $76,000 a year.

Please note the compensation information shown above is a general guideline only. Salaries are based upon candidate skills, experience, and qualifications, geographical location, as well as market and business considerations.

Here at Superior Plus Propane, we are an equal opportunity employer committed to the inclusion and accommodation of all individuals, we welcome all qualified candidates to apply. If you have an accommodation need during the recruitment & selection process, we encourage you to connect with us at sppcareers@superiorpluspropane.com to let us know how we can enhance your experience.

Numbers & Facts

LocationRochester, NY
Salary$61,000–$76,000 Per Year

Skills

  • Advertisingunmatched
  • Animationunmatched
  • Best Practicesunmatched
  • Brand Managementunmatched
  • Brand Marketing (Branding)unmatched
  • Brand Strategyunmatched
  • Brochuresunmatched
  • Business Supportunmatched
  • Campaignsunmatched
  • Communication Skillsunmatched
  • Consumer Brandingunmatched
  • Content Developmentunmatched
  • Corporate Communicationsunmatched
  • Cross-Functionalunmatched
  • Customer Experienceunmatched
  • Customer Relationsunmatched
  • Customer Retention/Renewalunmatched
  • Customer Support/Serviceunmatched
  • Customer/Client Researchunmatched
  • Detail Orientedunmatched
  • Diploma of Graphic Designunmatched
  • Direct Mailunmatched
  • File Maintenanceunmatched
  • Graphic Designunmatched
  • Graphicsunmatched
  • Industry/Trade Analysisunmatched
  • Journalismunmatched
  • Lead Generationunmatched
  • Leading Edge Technologyunmatched
  • Legalunmatched
  • Marketingunmatched
  • Marketing Campaignunmatched
  • Marketing Communicationsunmatched
  • Marketing Objectivesunmatched
  • Marketing/Sales Collateralunmatched
  • Multimediaunmatched
  • Multitaskingunmatched
  • Online Marketingunmatched
  • Organizational Skillsunmatched
  • Printersunmatched
  • Process Improvementunmatched
  • Product Marketingunmatched
  • Project Executionunmatched
  • Project/Program Managementunmatched
  • Quality Managementunmatched
  • Requirements Managementunmatched
  • Salesunmatched
  • Social Mediaunmatched
  • Strategic Planningunmatched
  • Team Playerunmatched
  • Time Managementunmatched
  • Trend Analysisunmatched
  • Video Productionunmatched
  • Visual Communicationunmatched

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