Head of Digital Experience

NOW HIRING

Head of Digital Experience

PowerPak Civil & Safety | Congers, NY (on-site) | Full-time

Department: Digital Experience | Reports to: Managing Director | Exempt

Pay range: $130,000 - $160,000 per year

PowerPak Civil & Safety is a B2B distributor of civil and safety supplies. Contractors, municipalities, and utilities across the New York metro area and beyond count on us to have the right product, at the right time, on the jobsite. We are a Great Place to Work Certified company, and we are investing in technology so our customers and our team spend less time fighting systems and more time getting work done.

We are hiring our first Head of Digital Experience. You will own how customers find and buy from us online, and how our own employees experience the systems they use every day. E-commerce is the biggest part of the job: making our Magento (Adobe Commerce) site and customer portal easier to use and growing online sales. You will also own our CRM and lead the rollout of new tools, including AI.

This is a hands-on role today with real room to grow. Over time it will take on leadership of our IT team and an in-house software development team. If you understand technology well enough to lead technical people, and you have the judgment to keep that work focused on what customers and the business actually need, we want to talk to you.

E-commerce (the largest part of the role)

• Run the storefront. Manage our Magento / Adobe Commerce site day to day, including catalog, product pages, pricing display, promotions, and checkout.
• Keep product data right. Make sure titles, descriptions, images, specs, and attributes are accurate, and that what is online matches what we stock.
• Bring buyers in. Own SEO, site speed, paid search, and shopping feeds. Build and test web banners and landing pages, including pages for Marketing campaigns.

Customer and employee systems

• Customer portal. Improve account features and B2B tools such as customer-specific pricing, quotes, and punch-out.
• CRM. Own NetSuite CRM as a system: setup, data quality, and adoption. Partner with Sales leadership so it fits how reps actually work.
• Everyday tools. Find where NetSuite, Microsoft 365, and connected tools slow people down, and fix it.
• New tools and AI. Lead selection, rollout, training, and guardrails with our AI Champions and department leaders, and measure whether each tool earns its cost.

Technology, planning, and results

• Integrations. Own the connections between the site, the ERP, and order flow. Spot and fix order, inventory, and sync issues quickly.
• Partners and teams. Manage web developers, integration partners, and vendors to scope, timeline, and budget. Work closely with IT now and lead it over time.
• Roadmap and reporting. Keep a prioritized plan, track traffic, conversion, order value, online revenue, and CRM usage, and turn the numbers into clear recommendations.

We have a separate Head of Marketing who also reports to the Managing Director. Marketing owns the brand, social, content, email, and the print catalog, and brings customers to us. You own the website, portal, CRM, and search channels, and everything a customer does once they reach us online. On shared work like a campaign landing page, Marketing owns the message and you own the build and the results.

• At least 5 years of hands-on e-commerce or digital experience, ideally in B2B or distribution, including time leading projects or people.
• Working experience with Magento / Adobe Commerce, including catalog management and site administration.
• Solid technical grounding. You understand websites, integrations, APIs, and databases well enough to direct developers and judge estimates. You do not need to be a developer.
• Working knowledge of SEO, paid search, Google Analytics, and e-commerce reporting.
• Experience running or improving a CRM (NetSuite, Salesforce, HubSpot, or similar).
• Practical business judgment. You tie technical work to results and know when good enough is good enough.
• You can juggle several projects and explain technical topics in plain language.

Nice to have

• NetSuite experience, including ERP and e-commerce integrations (Celigo or similar).
• B2B features such as customer-specific pricing, punch-out, quotes, or account hierarchies.
• Experience leading IT or software development teams, or managing outside developers.
• Experience leading company-wide software or AI rollouts, including training and adoption.
• Shopping feeds or marketplace platforms, or a background in industrial, construction, safety, or civil supplies.

As the role takes on the IT and software development teams, there is a path toward Director of Digital Experience, based on results and business need. This is not a guaranteed promotion.

Our values are not posters on a wall. They are how we make decisions and treat each other.

• Caring. We listen, assume positive intent, and go the extra mile for customers and each other.
• Agile. We cut waste, avoid bureaucracy, and have a bias for action.
• Accountable. We own our numbers, take full responsibility, and look for ways to improve.
• Transparent. We communicate directly, own our mistakes, and share bad news quickly.
• Reliable. We keep our commitments, follow up, and act like owners.

• Pay: $130,000 - $160,000 per year plus bonus
• Time off: 15 PTO days in year one, accrued each paycheck and increasing with years of service, plus 4 wellness days, 7 paid holidays, and 3 floating holidays.
• Health coverage: A choice of medical plans through Oxford (UnitedHealthcare), including a no-deductible PPO option, plus Aetna dental and VSP vision.
• Company-paid protection: Basic life and AD&D insurance and long-term disability coverage.
• Retirement: 401(k) plan with pre-tax contributions.
• More benefits: Health care and dependent care FSAs, pre-tax commuter benefits, an Employee Assistance Program, optional life, disability, accident, critical illness, and legal plans, pet wellness, identity protection, and employee discounts.

Office-based in Congers, NY. Mostly computer work, with occasional warehouse or customer site visits and occasional extra hours around site and system releases.

PowerPak Civil & Safety LLC is an equal opportunity employer. We make employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other status protected by federal, state, or local law. We provide reasonable accommodations to qualified applicants and employees with disabilities. If you need an accommodation during the application or interview process, contact HR@powerpak.net