Head of Marketing

Proximie is on a mission to improve healthcare by transforming the world’s operating rooms into connected ecosystems of people, devices, and data.

Our Intelligence Suite transforms operating room (OR) performance, keeping teams in sync and workflows on track to maximise throughput. Simultaneously our computer vision and AI capabilities capture real-time data and detect surgical events – improving quality of data outputs. The result: ORs are optimised like never before – with predictive analytics and automated notifications ensuring patients and staff are in the right place at the right time.

Once practitioners are in the OR, our Surgical Suite enables real-time remote access and creates a secure video record of every procedure; improving training, education, and collaboration. It is an intuitive asset which helps instil a culture of continuous learning, accelerates the adoption of cutting-edge medical devices, and enhances surgical performance across the entire global workforce – improving outcomes and saving lives.

Proximie was commercialised in 2019 and is available in over 500 facilities globally. Check out our Founder and CEO Nadine’s Origins Story here: https://www.proximie.com/about-us/

• Own investor relations with the CEO and CFO: the equity story, investor updates, board and fundraising materials, and data rooms.

• Lead the marketing and communications workstream of fundraising end to end, and manage relationships with current and prospective investors, analysts and strategic partners.

• Keep customer, press and investor messaging aligned on one story about Proximie’s AI strategy, traction and market opportunity.

• Set and lead Proximie’s global marketing strategy and operating model, with the US as the primary growth market.

• Lead, develop and resource the marketing team, including the Growth and Brand & Communications functions; own the budget,; and report pipeline, CAC, and brand KPIs to the CCO, CEO and board.

• Own Proximie’s positioning as an AI and data platform for surgery, making technical capabilities clear and credible to clinical, operational, and executive buyers and investors.

• Lead thought leadership on AI in healthcare, including responsible AI and clinical evidence, and keep positioning ahead of competitive and regulatory change.

• Direct the build of a data-driven demand engine across digital, ABM, events, and partnerships, delivered by the Growth function, with pipeline and revenue goals shared with Sales and Customer Success.

• Set the strategy for AI and automation across the marketing stack.

• Oversee the brand, corporate communications, PR, and media relations, delivered by the Brand & Communications function and agency partners.

• 12+ years in B2B technology marketing, including at least 5 years leading a marketing function at a high-growth, venture-backed company.

• Direct experience of investor relations and fundraising, such as building investor materials, supporting funding rounds, or managing investor communications. This is an essential requirement.

• A track record of positioning and launching AI, machine learning, data, or SaaS platform products to enterprise buyers.

• Experience owning a marketing budget and being accountable for pipeline and revenue outcomes.

• Experience leading a distributed marketing team across regions, including managing function leads.

• Ability to explain complex technology clearly and credibly to technical, clinical, executive, and investor audiences.

• Strong analytical skills and fluency with modern marketing technology, including AI-enabled tools.

• Experience managing PR agencies and external partners.

• Executive presence and comfort presenting to boards, investors, and senior customers.

• Familiarity with US health system buying processes and stakeholders.

• Experience at a Series B or later company preparing for later-stage financing or exit.

• An established network among healthcare or technology investors, analysts, or media.