Head Of Product Marketing

Privy

  • Boston, MA
  • 30+ days ago
    Want to know if you’re a fit?
    Upload your resume and let our AI show you.

    Skills

    • Analysis Skillsunmatched
    • Brand Positioningunmatched
    • Campaignsunmatched
    • Communication Skillsunmatched
    • Cross-Functionalunmatched
    • Customer Acquisitionunmatched
    • Market Entry Strategyunmatched
    • Market Researchunmatched
    • Market Segmentationunmatched
    • Marketing/Promotional Messagingunmatched
    • Multiplatform/Cross-Platformunmatched
    • Pagerunmatched
    • Product Engineeringunmatched
    • Product Marketingunmatched
    • Product Positioningunmatched
    • Salesunmatched
    • Sales Supportunmatched
    • Short Messaging Service (SMS)unmatched
    • Software as a Service (SaaS)unmatched
    • Startupunmatched
    • Writing Skillsunmatched
    • eCommerceunmatched

    Description

    We’re seeking a Head of Product Marketing who will own product positioning, messaging, and go-to-market strategy across our two platforms: Privy and Emotive. You’ll work closely with Product, Sales, and Customer Success to deeply understand our customers, drive adoption, and tell compelling product stories that convert.

    What You'll Do

    • Own positioning and messaging for new and existing product features across email, SMS, and on-site conversion tools.
    • Partner with Product and Engineering to launch new features, own the GTM process, and support adoption.
    • Develop competitive insights and articulate differentiated value across customer segments.
    • Create and maintain product collateral, including landing pages, sales decks, one-pagers, and in-app messaging.
    • Conduct and synthesize customer and market research to inform positioning and roadmap.
    • Support the Sales and Success teams with enablement tools and product training.
    • Collaborate with the Growth and Lifecycle teams to fuel campaigns and product education.
    • Work cross-functionally to ensure our brand voice and positioning are consistent across all channels.

    Requirements

    • 5-7 years of product marketing experience in SaaS, ideally in e-commerce or martech.
    • You’re a strong writer who can translate technical capabilities into clear customer value.
    • You thrive in scrappy, fast-paced startup environments and enjoy building from zero to one.
    • You’re analytical, customer-obsessed, and skilled at turning insights into action.
    • You’re comfortable leading GTM efforts and working cross-functionally across teams.
    • Bonus if you’ve worked with Shopify brands, DTC founders, or e-commerce platforms.

    Benefits

    • High autonomy with no career ceilings.
    • Challenging and interesting work.
    • Amazing colleagues.
    • Competitive salary and equity.
    • Work remotely.
    • Covered health, dental, and vision insurance.
    • Regular team events and off-sites.
    • Unlimited PTO and generous paid parental leave.

    Numbers & Facts

    LocationBoston, MA

    Similar Jobs

    See more jobs