Manager, Business Analytics - Mattel Digital Studios

CREATIVITY IS OUR SUPERPOWER. It's our heritage and it's also our future. Because we don't just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard-when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.

The Team:

Mattel Digital Studios (MDS) is a cross-functional division that leverages digital innovation to amplify Mattel's iconic brands, expanding into digital gaming, interactive experiences, and emerging technologies. The MDS Strategy and Operations organization functions as the central hub for strategy, business operations, financial planning, strategic partnerships, and licensing, helping MDS operate as "One Team," remain proactive and data-driven, and stay aligned with corporate priorities.

The MDS Business Operations team builds and operates the management operating system for MDS by designing and continuously improving governance, operating rhythms, planning processes, organizational infrastructure, knowledge management, and decision frameworks.

The Opportunity:

As Manager, Business Analytics - MDS, you will establish and grow the business analytics capability that enables executive decision-making across Mattel Digital Studios. You will transform product, operational, portfolio, and financial data into executive insights, portfolio visibility, and decision support that improve governance, prioritization, and business performance across MDS.

You will develop executive dashboards, portfolio reporting, business intelligence and analytics, and analytical frameworks that provide leadership with a consistent, trusted view of business performance. Working closely with Business Operations, Strategy, Product, Growth, Finance, Technology, and the broader Data & Analytics organization, you will help leaders understand what is happening across the portfolio, why it is happening, and what actions should be considered.

You will independently develop dashboards, reporting, and analytical solutions using tools such as SQL, Mixpanel, Tableau, Power BI, and other business intelligence tools while partnering with technical analytics teams to improve data quality, reporting automation, and enterprise analytics capabilities. Your work will support executive business reviews, Greenlight governance, Phase Gate reviews, portfolio planning, and other strategic management processes across MDS.

This role serves as the primary analytics partner to Business Operations and MDS leadership, bridging technical analytics and business strategy by translating complex information into executive-ready insights and recommendations that improve visibility, decision-making, and organizational effectiveness.

This role reports directly to the Director, MDS Business Operations and partners closely with leaders across Strategy, Finance, Product, Technology, Licensing, Partnerships, and Mattel Game Studios.

Do you or someone you know have a passion for creating products that inspire, entertain, and delight fans of all ages?

Join us to create the future of play.

What Your Impact Will Be:

Executive & Portfolio Intelligence

• Develop executive dashboards, scorecards, business intelligence solutions, and analytical insights that provide leadership with a trusted view of portfolio performance and organizational health across Mattel Digital Studios.

• Build and maintain executive reporting that supports Weekly Leadership Meetings, Monthly Business Reviews (MBRs), Greenlight governance, Phase Gate reviews, leadership forums, and other executive decision-making processes.

• Develop portfolio health reporting that integrates product, operational, commercial, and financial performance into clear executive insights.

• Define and maintain standardized business metrics, KPI definitions, and reporting methodologies that improve consistency and decision-making across MDS.

• Translate complex analytical findings into concise, executive-ready narratives, recommendations, risks, and opportunities.

• Translate complex business and analytical findings into concise executive narratives that clearly communicate business performance, risks, opportunities, and recommended actions.

Business Analytics & Decision Support

• Partner with Business Operations, Strategy, Product, Growth, Finance, and Studio leadership to translate business questions into structured analytical approaches and actionable recommendations.

• Analyze portfolio performance, business trends, and operational metrics to identify opportunities, emerging risks, and areas requiring leadership attention.

• Support Greenlight, Phase Gate, portfolio planning, and executive governance forums with quantitative analysis, business intelligence, and decision support.

• Develop scenario analyses, business cases, and performance insights that inform investment decisions, prioritization, and strategic planning.

• Combine quantitative analysis with qualitative business context to provide balanced, decision-ready recommendations.

Analytics Products & Reporting

• Design, develop, and maintain scalable dashboards, reporting solutions, and self-service analytics that improve business visibility across MDS.

• Write SQL queries independently to extract, transform, and analyze data from multiple sources while ensuring accuracy, consistency, and reliability.

• Develop interactive visualizations using Mixpanel, Tableau, Power BI, or similar business intelligence platforms.

• Partner with Technology and the Data & Analytics organization to improve reporting automation, data quality, KPI governance, and analytical capabilities.

• Continuously improve reporting processes, dashboard usability, and analytical workflows that enable faster and more informed decision-making. Cross-Functional Partnership

• Serve as the primary analytics partner to Business Operations, supporting executive leadership through timely reporting, business intelligence, and analytical decision support.

• Build strong cross-functional relationships across Strategy, Product, Growth, Finance, Technology, Licensing, Partnerships, and Mattel Game Studios.

• Translate business requirements into analytical solutions while communicating technical concepts clearly to non-technical stakeholders.

• Present business insights, portfolio analyses, and recommendations to senior leaders in support of executive decision-making.

Cross-Functional Partnership

• Serve as the primary analytics partner to Business Operations, supporting executive leadership through timely reporting, business intelligence, and analytical decision support.

• Build strong cross-functional relationships across Strategy, Product, Growth, Finance, Technology, Licensing, Partnerships, and Mattel Game Studios.

• Translate business requirements into analytical solutions while communicating technical concepts clearly to non-technical stakeholders.

• Present business insights, portfolio analyses, and recommendations to senior leaders in support of executive decision-making.

• Champion a culture of data-informed decision-making by improving business visibility, analytical maturity, and organizational understanding of key performance drivers.

What We're Looking For:

• Bachelor''s degree in Statistics, Mathematics, Business Analytics, Economics, Computer Science, Engineering, Business, or a related quantitative field; Master''s degree preferred.

• 8+ years of experience in business analytics, business intelligence, product analytics, strategy analytics, data analytics, or a related field.

• Demonstrated experience developing executive dashboards, business intelligence, portfolio reporting, and analytical solutions that support business decision-making.

• Advanced SQL proficiency with the ability to independently extract, transform, and analyze large datasets.

• Understanding of digital gaming performance metrics, including DAU, MAU, retention, engagement, payer conversion, ARPDAU, lifetime value, CPI, ROAS, monetization, and LiveOps performance.

• Experience developing dashboards and visualizations using Mixpanel, Tableau, Power BI, Looker, or comparable business intelligence platforms.

Don't meet every single requirement? At Mattel, we are dedicated to an inclusive workplace and a culture of belonging. If you're excited about this role but your past experience doesn't align perfectly with every qualification in the job description, we still encourage you to apply. You may be just the right candidate for this or other roles. Join Mattel''s Talent Community and start receiving exciting updates about our company, our employees, and our culture. Also, interested in signing up for job alerts? Do so here!

How We Work:

We are a purpose driven company aiming to empower generations to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:

• We collaborate: Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.
• We innovate: At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.
• We execute: We are a performance-driven company. We strive for excellence and are focused on pursuing best-in-class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.

Our Approach to Flexible Work:

This role is an in-office role Monday-Thursday, and work from home on Fridays. We embrace a flexible work model designed to empower a culture of growth, optimism, and wellbeing, where every employee can reach their full potential. Combining purposeful in-person collaboration with flexibility, our focus is to optimize performance and drive connection for moments that matter.

Who We Are:

Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Matchbox, Monster High, MEGA and Polly Pocket, as well as other popular properties that we own or license in partnership with global entertainment companies. Our offerings include toys, content, consumer products, digital and live experiences. Our products are sold in collaboration with the world's leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering generations to explore the wonder of childhood and reach their full potential.

Mattel's award-winning workplace culture has been recognized by Forbes, Fast Company, Newsweek, Great Place to Work, TIME, and more.

Visit us at https://jobs.mattel.com/ and www.instagram.com/MattelCareers.

Beware of recruiting scams: Mattel will only contact you through official @mattel.com or @smartrecruiters.com email addresses and will never ask for payment or sensitive personal information during the hiring process.

Mattel is an Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers, and all applicants will receive consideration for employment without regard to race, ethnicity, color, national origin, religion, sex, gender, gender identity or expression, sexual orientation, veteran and protected veteran status, disability status, and or any other basis protected by applicable federal, state or local law.

Pursuant to the Los Angeles Fair Chance Ordinance and the California Fair Chance Act, qualified applicants with arrest or conviction records will be considered for employment.

The pay range for this position is between $117,000 and $145,000 annually. The pay range is indicative of projected hiring range, however base pay will be determined based on a candidate's work location, skills and experience. Mattel offers competitive total pay programs, comprehensive benefits, and resources to help empower a culture where every employee can reach their full potential.

Videos to watch:

The Culture at Mattel

Corporate Philanthropy