Utilizes analytic techniques to support marketing, measurement, and reporting efforts. Evaluates existing and potential products/service markets. Identifies and monitors competitors and researches market conditions or changes in the industry that may affect sales. Develops and maintains complex financial modeling tools and programs. Assesses the performance of new and existing marketing programs. Responsible for developing tests and testing parameters. Evaluates methodologies, makes recommendations; designs, develops, and implements new processes. Develops and maintains reports detailing influence of marketing activities on various operating groups. Strong analytical skills and proficiency with MS Office required. Requires communication and presentation skills commensurate with presenting, defining and supporting analysis and decision to management. A certain degree of creativity and latitude is required.
1. Explain what the scope of the work/project is? Project Overview, deliverables (what is this person responsible for).
We are responsible for supporting our contractor base on the commercial and industrial side. There is also a performance/analytics piece. This role is evolving; we are still identifying what this role will do, however some of the basic tasks would be pulling data from various platforms within the company, organizing it and then providing analysis.
1. What are the top 3-5 skills and qualifications (technology/application/software, etc.) required?
Previous Salesforce/dashboard creation experience is helpful to have.
Resource MUST be proficient with MS Excel, including VLOOKUP, pivot tables, charts/graphs, formatting, etc. Power BI and Tableau experience would be preferred. Previous [data] analytics experience, including use of Einstein Analytics within Salesforce is preferred as well.
Resource should also have strong proficiency with MS Office, Teams, Outlook, PowerPoint, SharePoint, etc.
· We are targeting 2-6 years of experience with a strong aptitude for reporting, data visualization.
· Resource should poses a customer service mindset and be highly collaborative.
· Resource must also poses a technical aptitude with, again, a background in analytics.
· A degree is not required; however, some type of business/marketing degree would be preferred.
· SQL knowledge is not required, but this would be helpful.
2. What non-technical skills are necessary (i.e., such as communication, problem solving, team player)?
This role will require the need for adaptability. Someone who is okay with ambiguity would do well in this role. Resource should be pleasant. A self-starter, self-driven, and again, highly collaborative; a team player.
3. Ideal candidate background and how many years required?
• 2-6 years of experience.
• Should have examples of analytics experience within resume.
• Targeting former titles such as marketing consultant, analyst or coordinator.
4. Are there any specific companies you like to see on a candidate's resume?
N/a
5. Are there any certifications that the candidate must possess?
N/a
6. Are there any preferred or "nice to have" skills?
Would like to see previous utility experience.
Business degree would be preferred, not required.
Also, having the ability to not only use PowerPoint, but present on the data as well.