Marketing and Operations Coordinator

Position Description & Details

Marketing and Operations Coordinator

Dickinson State University | Dickinson, North Dakota

Ready to help tell the story of a thriving university? Join our team as the Marketing and Operations Coordinator, where youll play a central role in keeping our office running smoothly while helping bring the universitys brand to life. From coordinating daily operations and assist the director in budget managing to mentoring student creators and overseeing impactful social media, photography, and video projects, this position combines leadership, creativity, and organizational expertise in one dynamic role.

DSU is seeking a Marketing and Operations Coordinator. The Marketing and Operations Coordinator oversees daily office operations, manages departmental budgets, coordinates communications between teams, and directs student creators. A key component of this role is supervising a team of student workers who handle the execution of university social media content, digital campaigns, event photography, and videography. This role provides critical administrative support to the office and facilitates team workflows.

Why Join DSU?

At DSU, you'll find more than a job. You'll find an opportunity to make a meaningful impact while enjoying exceptional benefits and a supportive campus community.

OUTSTANDING BENEFITS

• 100% employer-paid health insurance (family or single coverage)

• TIAA retirement plan

• Tuition waiver benefits

• Possible eligibility to participate in the Public Service Loan Forgiveness Program with the US Department of Education.

• Professional development opportunities

• Collaborative and mission-driven workplace culture

View https://www.dickinsonstate.edu/about/employment/ for information on the above and other benefits offered.

COMPENSATION

$45,000-55,000 annually, commensurate with qualifications and experience.

LOCATION

Work in beautiful Dickinson, North Dakota, a thriving community that offers outstanding outdoor recreation, affordable living, and a welcoming quality of life.

WHAT YOU'LL DO

Student Team Leadership & Creative Delegation

• Supervise Student Workers: Oversee student workers, interns, graduate assistants, and part-time help as needed on various tasks across the team.

• Oversee Creative Execution: Direct the student team in producing engaging digital content, including short-form reels, stories, graphics, and written copy.

• Manage Event Coverage: Coordinate student worker schedules to ensure comprehensive photography and videography coverage for admissions events, student activities, athletics, and university programs.

• Quality Control: Serve as a reviewer for student-created multimedia, ensuring all assets align with Dickinson State University brand standards, accessibility guidelines, community expectations, and institutional priorities before distribution.

Office Administration & Operations

• Manage daily office schedules, organize departmental calendars, and track project milestones.

• Track and manage marketing and communication project deadlines to ensure timely delivery of departmental goals.

• Assist in developing and implementing office policies and procedures, establishing efficient methods for the presentation of programs, services, campaigns, and events.

• Assist the team with ongoing administrative tasks, executive support, workflow optimization, and special projects.

• Utilize Outlook for scheduling meetings, appointments, personal leave, and departmental calendars as directed.

Financial & Budget Tracking

• Monitor departmental expenses, process invoices, and log vendor payments.

• Assist in tracking and reconciling the departmental budget (Note: The Department Director maintains final approval of expenditures, reimbursements, contractor pay, and software subscriptions).

Public Relations & Website Content

• Oversee content and design for monthly university electronic publications.

• Manage the DSU News Section on Website.

• Work directly with students, faculty, staff, and administration to gain insight into possible news and feature stories.

• Compile and distribute internal and external communication pieces to appropriate platforms including media core, blogs, social media, and digital newsletters.

• Develop positive relationships with university students, faculty, staff, and leadership to demonstrate goodwill.

Social Media Strategy & Crisis Communications

• Manage the strategic direction of the Universitys primary social media accounts while serving as a reference for other University-affiliated accounts.

• Manage all published content including images, video, graphics, and written copy.

• Develop and execute digital social media campaigns as needed across a variety of platforms.

• Serve as a primary party responsible for facilitating the development and distribution of multimedia for social networks, community engagement, and beyond.

• Monitor, listen, and respond to users in a timely, professional, and social way to cultivate engagement.

• Serve as a member of DSUs crisis communication team by managing and monitoring social media channels during crisis events (which may include work after normal business hours, holidays, scheduled time off, and weekends).

• Compile analytics reports and monitor benchmarks to measure campaign impact and inform the decision making of the Vice President, team members in the Office of Marketing and Communications, the Director of Admissions, and key stakeholders.

Digital Recruitment & Advertising

• Manage targeted social ad campaigns and promotions across platforms such as Meta, Google, LinkedIn, and YouTube on time and within budget.

• Collaborate with the Office of Admissions to align messaging, campaign timing, demographic targeting, and student journey phases.

• Assist in developing landing pages and email marketing workflows that drive inquiries and lead conversion.

• Track campaign performance using analytics tools, review effectiveness, gather market research, and adjust strategies to maximize results.

Service to the University & Events

• Assist with Office of Marketing and Communications special projects.

• Develop positive relationships with community members, local groups, civic organizations, and alumni to foster goodwill toward the University.

• Serve on DSU work groups, task forces, hiring committees, and advisory boards as assigned.

• Participate in team meetings, departmental meetings, cross-campus trainings, and professional development opportunities.

WHAT WE'RE LOOKING FOR

MINIMUM QUALIFICATIONS:

• Bachelor's degree or higher in Communications, Marketing, Public Relations, or Business Administration, or related field

REQUIRED COMPETENCIES:

• Strong command of the Microsoft Office Suite, Adobe Creative Suite (Adobe Express, Premiere Pro), Canva, and web content platforms.

• Excellent time management skills, strong attention to detail, proactive problem-solving abilities, and the capacity to juggle multiple project deadlines simultaneously.

• Exceptional written and verbal communication skills. Must be able to effectively delegate tasks, provide constructive feedback to student creators, manage vendor expectations, and represent the University with professionalism.

PREFERRED QUALIFICATIONS:

• Master's degree or higher in Communications, Marketing, Public Relations, or Business Administration, or related field

• Minimum of three (3) years experience in office administration, marketing, business management, or higher education.

• Experience managing staff, interns, or student workers.

• Familiarity with video editing software.

ABOUT DICKINSON STATE UNIVERSITY

DICKINSON STATE UNIVERSITY (DSU) is a regional comprehensive institution within the North Dakota University System, whose primary role is to contribute to intellectual, social, economic, and cultural development, especially to Southwestern North Dakota. The University's mission is to provide high quality, accessible programs; to promote excellence in teaching and learning; to support scholarly and creative activities; and to provide service relevant to the economy, health, and quality of life for the citizens of the State of North Dakota.

POSITION DETAILS

NDUS Broadband: 3210 Public Information Professional

Term: 12-months/Annual (July 1 - June 30)

FTE: Full-time (100%)

FLSA Status: Exempt from Overtime

NDPERS Status: Benefited

Location: Dickinson, ND

Start Date: As soon as possible

HOW TO APPLY

Applications received by September 27, 2026, will receive first consideration; the position will remain open until filled.

Submit:

• Online application at http://www2.dsu.nodak.edu/jobopenings/regular.aspx

• Cover letter

• Resume or CV

• Three professional references with contact information

• Portfolio showcasing relevant work

• Transcripts (if applicable)

DISCLAIMER CLAUSE:

This job announcement is not intended, and should not be construed, to be a complete list of all responsibilities, duties, skills, efforts, or working conditions associated with the job. It is intended to be an accurate reflection of those principal job elements essential to making fair pay decisions and determining job performance.

For more information about the position, contact Julie Obrigewitsch

Applicants should fully describe qualifications and experience, with specific reference to each of the qualifications and responsibilities listed above as minimum/required/preferred because this is the information on which the initial review of materials will be based. Only applicants who appear best qualified based on this review will be contacted for an interview. The submission of all required materials by the application due date is the responsibility of the applicant. (Note: incomplete applications may not be considered).

Unofficial, or copies of official, transcripts are acceptable at the time of application. Should official transcripts be required, you can have them emailed to DSU.HR@dickinsonstate.edu, faxed to 701-483-2574, or mailed DSU Human Resources, 291 Campus Drive, Dickinson, ND 58601.

Both internal and external applicants are eligible to apply if they are legally authorized to work in the United States. Federal USCIS E-Verify I-9 employment certification is required at hire.

Employer Sponsorship will not be considered.

ND Veteran's Preference laws apply to this position. Applicants who are eligible to claim veteran's preference must provide proof of eligibility by the application date listed.

Due to access to restricted information, the successful candidate will be required to complete a satisfactory criminal history record check before beginning employment.

Pursuant to N.D.C.C. 44-04-18.27, applications and any records related to the applications that identify an applicant are confidential, except records related to the finalists of the position, which are open to the public after the search committee has identified the finalists.

As an employer, the State of North Dakota prohibits smoking in all places of state employment in accordance with N.D.C.C. 23-12-10.

Dickinson State University is an equal opportunity and affirmative action institution that does not discriminate based on race, color, sex, sexual orientation, gender, national origin, age, religion, gender identity, creed, marital status, veteran's status, political belief or affiliation, information protected by the Genetic Information Nondiscrimination Act ("GINA"), or disability in its admissions, student aid, employment practices, educational programs, or other related activities. Pursuant to Title IX of the Education Amendments of 1972, Dickinson State University does not discriminate based on sex in its educational programs, activities, or employment opportunities as required by Title IX. Dickinson State University complies with the provisions of the North Dakota Human Rights Act. Dickinson State University encourages applications from diverse candidates and candidates who support diversity. Inquiries concerning Title VI, VII, ADA, ADEA, Title IX, and Section 504 may be referred to either the Title IX Coordinator, Dr. Kathy Geisen, Dickinson State University, 291 Campus Drive, May Hall, Room 226, Dickinson, ND 58601 (701) 502-2081, dsu.titleix@dickinsonstate.edu or to the Affirmative Action Officer, Krissy Kilwein, Dickinson State University, 291 Campus Drive, May Hall, Room 309, Dickinson, ND 58601, (701) 502-4304, dsu.equalopportunity@dickinsonstate.edu.

In compliance with the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act, Dickinson State University publishes an Annual Security and Fire Safety Report. The report includes the University's policies, procedures, and programs concerning safety and security, as well as three years of crime statistics for our campus. As a prospective employee, you are entitled to a copy of this report. The report and statistical data can be found here.

For more information about Dickinson State University, please visit https://dickinsonstate.edu/visit. You can also visit this site https://findthegoodlife.com/ for resources and details about North Dakota.