Client Information- A respected non-profit organization based in Indianapolis, renowned for its commitment to uplifting and empowering marginalized communities. The organization is focused on fostering social and economic equality, with a special emphasis on African Americans and other disadvantaged groups.
Job Summary-The Marketing and Communications Coordinator will be instrumental in enhancing the brand presence through effective website management, content creation, and strategic social media campaigns. This role involves collaboration with advertising agencies, media relations activities, and ensuring brand consistency across various channels to drive engagement and visibility.
Job Duties
Maintain and update the organization's website and other hosted sites.
Develop engaging content for various channels, including social media, website, newsletters, and marketing collateral.
Plan and execute social media campaigns to enhance brand visibility and engagement.
Research and liaise with advertising agencies for partnerships and collaboration.
Conduct media relations activities, including writing press releases, media alerts, and maintaining digital publications.
Design and develop collateral materials for marketing purposes.
Assist in eNewsletter content creation, design, and layout.
Coordinate internal communication efforts to keep employees informed and engaged.
Ensure brand consistency across all communication channels.
Provide support for both virtual and in-person events.
Implement analytics and reporting to assess the performance of marketing campaigns.
Conduct ongoing market research to stay informed about industry trends and target audience preferences.
Skills and Qualifications
Bachelorâs degree in communications, marketing, or related field preferred
Experience in strategic communications or marketing
Social media marketing and content creation experience
Proven ability to manage multiple projects effectively
Ability to work under pressure and comply with policies and procedures
Excellent oral, written, and interpersonal communication skills
Computer proficiency, particularly with the Microsoft Office suite
Starting pay is $42,000 to $45,000 pay based on experience