Marketing Coordinator

Position Overview

WB Liquors is looking for a creative, organized, adaptable, and hands-on Marketing Coordinator to support the Marketing Director and marketing initiatives across multiple retail locations. This role will help bring marketing programs to life through in-store marketing, digital content, social media, events, local marketing, and day-to-day marketing support.

Marketing & Director Support

• Support the Marketing Director with the execution of marketing programs, promotions, events, and initiatives across multiple locations.

• Coordinate marketing deliverables, creative assets, promotional materials, and project deadlines.

• Work with store teams to ensure marketing programs and materials are implemented accurately and on time.

• Provide flexible support as priorities and business needs evolve.

Creative Content & In-Store Marketing

• Create in-store marketing collateral including signage, promotional materials, displays, event materials, and other customer-facing assets.

• Use Canva to create polished, on-brand marketing materials; experience with Adobe Photoshop, InDesign, Illustrator, or comparable design software is preferred.

• Assist with photography and videography for stores, events, promotions, products, and social media.

• Film, edit, and produce short-form video content using Canva, Microsoft Clipchamp, CapCut, or comparable video-editing platforms.

Digital, Website & Social Media

• Assist with website updates including promotions, store information, events, products, landing pages, and other content.

• Navigate a website CMS and make basic content updates independently.

• Support digital marketing initiatives including Google Business Profile/local listings, email marketing, SEO, and other digital channels as needed.

• Create and support social media content including posts, stories, reels, and video.

Local & Community Marketing Support

• Support local marketing initiatives, community partnerships, sponsorships, grand openings, events, tastings, and promotional activations.

• Provide on-site and logistical support for events and activations.

Administrative & Project Support

• Maintain organized marketing files, creative assets, vendor information, calendars, budgets, and project documentation.

• Order marketing supplies, collateral, promotional items, and other materials needed for stores monthly or as needed.

• Manage multiple projects and deadlines while maintaining strong attention to detail.

Qualifications & Skills

• 2+ years of marketing experience, preferably in multi-unit retail or another consumer-facing environment.

• Strong Canva skills; experience with Photoshop, InDesign, Illustrator, or comparable design software preferred.

• Hands-on experience filming and editing video content for marketing or social media.

• Experience with Microsoft Clipchamp, CapCut, Canva, or comparable video-editing platforms preferred.

• Experience navigating a website CMS and making basic website/content updates.

• Comfortable creating and managing social media content across relevant platforms.

• Excellent written and verbal communication skills with strong attention to detail.

• Adaptable and comfortable learning new technology, software, and marketing platforms.

• Dependable and collaborative, with a willingness to support across different areas of marketing.

• Comfortable working in a fast-paced, lean-team environment where flexibility and teamwork are essential.

• Ability to travel locally between stores, events, and community activations as needed.

• Experience with email marketing platforms, Google Analytics/GA4, Google Business Profile, or social scheduling tools is a plus.

CHEERS TO A FUN HISTORY AND A FUTURE OF CELEBRATIONS!
Learn more about where we’ve been, where we’re going and how you can be a part of our story!
OUR HISTORY
WB Liquors has helped Texans across the state celebrate their special occasions for more than 65 years. As a family-owned business, we began with a simple desire: to help our customers make the good times even better with convenient locations and a great variety of liquor, beer and wine – along with fast, personalized and expert-level service you’d expect of a neighborhood store. Today, that simple vision still defines our business and it’s what keeps our customers coming back.
WB LIQUORS TODAY
At some liquor stores, you almost need a map and GPS to navigate around their crowded aisles. Not at WB Liquors. We’re family-owned and family-operated. Our knowledgeable and personable staff offers recommendations and advice: what wine to bring to the dinner party, which scotch to gift your friend, what craft beer to try next. It’s all with the aim of taking your celebration to the next level. We have the beverages, the recipes, the mixers and the ideas to make it easy for you to break from the routine and explore new, exciting new tastes. It’s all part of our tradition of helping customers make their fun and festive times as special as possible.
OUR WB PROMISE
The celebrations will never end, that’s why WB Liquors plans to be here for all the celebrations to come. We will continue to give back to our communities, provide great customer service, seek out new ways to innovate and help our customers celebrate their special occasions.
BE A PART OF THE CELEBRATION!
JOIN THE CELEBRATION!
We appreciate your interest in a career with WB Liquors. We’re always looking for knowledgeable and enthusiastic people to join the celebration! We offer competitive pay and benefits and we’re closed on Sundays which gives everyone the opportunity to relax, or take care of family and personal commitments. Our culture is one that promotes from within and there are growth opportunities throughout Texas. Our philosophy is that every customer interaction is an opportunity to be an ambassador of the WB Liquors brand. So if you exemplify a customer-first ethic and attitude and are looking for a career in a fun and family-friendly atmosphere, we want to hear from you! Please look below for current open positions throughout the state.

Benefits

Paid time off, Health insurance, Dental insurance, Vision insurance, Life insurance, Disability insurance, 401(k), 401(k) matching

Job Type

Full time

Schedule

8 hour shift, Monday to Friday, Holidays, Day shift