Marketing Coordinator, Streaming Video Services

Hearst Communications Inc
  • New Orleans, LA
    11 days ago

    Job Description

    Hearst Television has an opening for a Marketing Coordinator with exceptional organizational skills and a keen analytical mind. The Marketing Coordinator will work with internal and external teams to plan, coordinate and execute multi-market campaigns for the Very Local streaming service and Very Local Brand Studio clients.

    This position requires a high level of organization and responsibility, as well as strong attention to detail. With broadcast stations in 26 US markets, Hearst Television reaches a fifth of US households; this role will support a team responsible for marketing to that footprint and beyond.

    The Marketing Coordinator, Streaming Video Services reports to the Creative Manager. This is an in-person position based at our station in Manchester, NH or New Orleans, LA.

    Responsibilities:

    • Work with Creative Manager, HTV design team to facilitate campaign creative development, ensuring assets are to spec and delivered on schedule

    • Use available data sources to assemble, format and distribute platform metrics

    • Track active campaign performance and maintain final report archive

    • Assist with Brand Studio client communication and reporting

    • Coordinate project execution timelines and communication with station partners

    Qualifications:

    • Must be familiar with analytics and have exposure to marketing performance metrics

    • Proficiency with excel, Sheets, and their capabilities

    • Familiarity with Air Table, asset management systems a plus

    • Ability to understand platform-specific requirements and deliver projects accordingly

    • Stays current with industry trends and latest production techniques, styles, and tools

    • Related military experience will be considered

    Values in Action

    At Hearst Television we tell stories every day. Stories about people of all backgrounds, perspectives, and identities. That''s why, behind the scenes, we believe in being an organization that fosters collaboration and open communication, ensuring that the content we create is authentic, accurate, and connected to the communities we serve.

    Benefits

    Hearst''s benefits programs are modern, flexible and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits:

    • Medical | Dental | Vision
    • 401(k) matching
    • Emotional Wellness Support
    • Paid Time Off
    • Paid Parental Leave
    • LGBTQ+ Health Services
    • Additional benefits to meet your and your family''s needs

    Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching nearly 25 million U.S. television households. HTV is recognized as one of the industry''s premier broadcasting companies and has been honored with numerous awards for distinguished journalism, industry innovation, and community service.

    We are an Equal Opportunity Employer. we do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religion, creed, national, origin, physical or mental disability, protected veteran status, or any other characteristic protected by federal, state, or local law.

    Numbers & Facts

    LocationNew Orleans, LA

    Skills

    • Analysis Skillsunmatched
    • Asset Managementunmatched
    • Broadcastingunmatched
    • Campaignsunmatched
    • Communication Skillsunmatched
    • Consumer Brandingunmatched
    • Detail Orientedunmatched
    • Diversityunmatched
    • Healthcareunmatched
    • Industry/Trade Analysisunmatched
    • Marketingunmatched
    • Marketing Metricsunmatched
    • Metricsunmatched
    • Organizational Skillsunmatched
    • Performance Analysisunmatched
    • Performance Metricsunmatched
    • Project Executionunmatched
    • Project/Program Coordinationunmatched
    • Television Broadcastingunmatched
    • Time Managementunmatched
    • Video Streamingunmatched

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