Marketing Director

Chick-fil-A Corinth Restaurant Marketing Director 

30 hours marketing, 10 hours operational

• Work with the director team to create a yearly marketing plan for the restaurant. 
• Calendar of Events, National Campaigns, and Local Promotions for the year
• Lead execution of POP updates with nationwide campaigns
• Plan and execute local marketing activation of national brand tentpoles (Sunshine Days, Summer of Cows, and Season of Sharing)
• Create a plan for Yearly Operator Sales Contests and execute with team
• Steward the Marketing Budget with the operator as we execute events and grow the brand
• Plan and execute in-restaurant events and activities with the goals of sales growth and emotional connections
• Manage and utilize Customer Engagement Platform to engage guests on our mobile platforms (SPOTLIGHT)
• Promotional emails
• Promotional Bonus Points for Mobile Orders
• Treats for Loyal Guests
• Community Care Event follow-up
• Lead the Social Media Team
• Create engaging content and grow followership. (Create goals for engagement and followership numbers)
• Align social media content with Marketing objectives and strategies
• Lead with real food by planning and executing sampling for new or promotional products
• Engage and learn from Chick-fil-A Marketing Directors community through monthly marketing calls, newsletters, and social media
• Assist with Catering as needed
• Answer phones with positivity and professionalism
• Manage Cow Mascot costume, personnel, and handlers and plan for cow appearances in the restaurant and community
• Assist Community Engagement Director 
• Events and activities beyond the restaurant
• Donations or Fundraisers
• Community Partnerships
• Create and execute a Catering Growth Strategy and engage new catering guests within a 30-minute delivery radius
• Manage stock of Digital Offer Cards
• Follow Operator’s Plan for celebrating team birthdays and anniversaries
• Champion Customer Engagement Plan among team
• Ensure the inside and outside of restaurant is decorated and themed appropriately throughout the year
• Create Promotional Graphics for print and social media within brand Visual Identity Standard
• Promote and Galvanize the Team around team events (Friendsgiving, Christmas party)
• Work as part of the director team to achieve restaurant goals

Requirements: 

• Proven experience developing and executing successful marketing strategies
• Graphic Design Skills (Canva, Illustrator)
• Strong project-management and organizational skills
• Social Media Experience and Expertise
• Team-Management skills 
• Strong understanding of brand management, digital marketing, and content strategy
• Excellent communication and presentation skills
• Creative and innovative mindset
• Training for In-Restaurant Operations (front of house, catering)

Working at a Chick-fil-A® restaurant is more than a job – it’s an opportunity for teamwork and leadership development in a positive, people-focused environment. Most Chick-fil-A restaurants are locally owned and operated by independent, franchised Operators who invest in the future of their Team Members and give back to their communities.

Salary

$18.00 - $21.00 per hour

Benefits

Bonus pay, Health insurance, Flexible schedule, Paid time off, Dental insurance, Vision insurance, Life insurance, Employee discount, Paid training, Mileage reimbursement, 401(k) matching

Job Type

Full time, Part time

Schedule

Day shift, Weekend availability