Marketing & Growth Operations Specialist

About the role

UDig is a digital product company that builds digital experiences and frontline tools. With teams in Richmond, Nashville, Atlanta, and Detroit, we’re a group of driven and authentic people who value collaboration and meaningful work. Your voice matters here, and we’re proud to be named one of Virginia's Best Places to Work.

The Marketing & Growth Operations Specialist keeps our marketing and growth engines running. You will own the execution behind our content, events, and outreach, along with Salesforce compliance and clean attribution, so we can track where every lead and opportunity comes from and see which programs drive pipeline. AI is central to how this role works. You will use it every day to research, draft, analyze, and automate, and you will keep making our processes leaner. This role splits time between marketing operations and growth operations. It is built for someone who already has these skills and can contribute from day one: well-organized, always follows through, and gets the details right.

Marketing operations

You will run the day-to-day execution that keeps marketing organized, on schedule, and moving forward. Your main priorities:

• Keep executive and company LinkedIn content scheduled and flowing, using AI to prepare drafts and keep the calendar full
• Publish new blog content and keep our website CMS up to date
• Run logistics for events and sponsorships across our four markets
• Track the events calendar, award deadlines, and marketing projects
• Automate recurring marketing tasks with AI

Growth operations

You will keep our growth data clean and support our growth leaders with outreach and events, so they can stay focused on their clients. Your main priorities:

• Own Salesforce compliance so our data is complete and accurate
• Run weekly and monthly reporting so growth leaders can see which outreach and events are working
• Help the team adopt and follow our Salesforce practices
• Use Sales Navigator and AI research tools to build target lists for outreach and events
• Run LinkedIn and email outreach from approved messaging using tools like Expandi, and keep it organized and on cadence
• Support growth leaders before and after events with research, invitations, meeting scheduling, and timely follow-up

What you bring

• Bachelor’s degree in marketing, business, or a related field
• 3 to 5 years in marketing operations, sales operations, or a similar role, ideally at a professional services or technology company
• AI fluency: you use AI tools every day to research, draft, analyze, and automate, and you can show work you did faster or better with them
• A sharp eye for lean processes: you notice manual or repeated steps and remove or automate them
• Hands-on Salesforce experience, including data cleanup, reporting, and keeping a team’s records consistent
• Experience with LinkedIn Sales Navigator for research and list building
• Experience running event logistics and follow-up
• Comfort with reporting: you build clear reports in Salesforce and spot when data looks wrong
• Strong organization: you track many moving pieces and close the loop without being chased
• Clear, professional writing and communication with executives and vendors
• Comfort with social scheduling tools, a website CMS, and standard office tools
• Preferred: experience with Expandi or similar LinkedIn and email sequencing platforms