PositionSummary:TheMarketing Manager New Openingswill lead projects to support our new locationopenings across the North American region.
This position assists the Marketing team through both creative and administrative tasks, executes and assists marketing campaigns for new locations, and plays an integral part in bringing our brand to life!
Key Responsibilities:•Opening Campaign:oCreate,develop,implement,andexecutehighlylocalizedmarketingand communication plans for new brick and mortar openings for various channelsoManage content creation and production in close collaboration with our creative teamoManage and optimize paid media campaigns in collaboration with our media agency•Opening Activations:oCreate and execute opening activations in close collaboration with our management,fitness, creative, event, retail, and social media & brand influencer teamsoSource and present collaborations with local vendors for a successful opening periodoBe our champion on the ground and make sure our new members have the bestbrand experience possible•Planning andReporting:oOwnopeningbudgets, project plans,and timelines/schedules•Act as a liaison between all external partners and internal stakeholders to maintain clearcommunication throughout the presale and opening phases Provideinsights, learnings,and opportunities for continued improvement of the opening process•Anyother projects/duties as assigned
Competencies & Qualifications:•Minimum of 5 years of Marketing/Promotions/Advertising experience with at least 2-3years workingwith regional/national multi-unit chains, background in fitness and wellnessis a plus•Bachelor’s Degree in Marketing, Communication, or related degree highly preferred•Experience managing events and campaigns for brick-and-mortar business openings orField Marketing•Creative mind with ability to adapt overall national strategy into tangible localizedopening activities and events•Proactive communicator with a hands-on mentality and strong organizational skills•Must be able to buildrelationships, genuine connections, and trust, both internally andexternally•Must have exceptional time-management skills and be able to execute tasks andresponsibilities in an ever-changing environment•Exercise good judgment in decision making•Must be able to travel to various fitness clubs and support centers
We believe that our diversity fuels innovation and benefits our team members as well as ourclub members. All qualified applicants will be considered for employment without attentionto race, color,ethnicity, ancestry,nationalorigin,religion,gender,genderidentity,sexualorientation,age,geneticinformation, veteran, maritalstatus,or disability status.