Marketing Specialist (Digital)

City of Springfield

is seeking applicants for

Marketing Specialist (Digital)

Department: Springfield Convention and Visitors Bureau

Division: Convention & Visitors

Work Location:

109 N. 7TH STREET

SPRINGFIELD, Illinois, 62701

United States

Work Hours: 8:00 AM - 4:30 PM, Hours may vary

Starting Rate: $42,911.50-58,445.01

Eligibility Requirements: Open to All Applicants

Union: Non-Union Position

Final Date to Apply: 10/11/2026 at 5:59 PM

Primary Duties and Responsibilities:

• Maintain SCVB websites, microsites, mobile sites, and applications, ensuring content is current and accurate.
• Plan, implement, and measure digital marketing initiatives, including SEO, PPC advertising, and email marketing.
• Design, code, edit, and distribute email communications and marketing collateral for print and digital applications.
• Implement the SCVB social media strategy and coordinate with hospitality partners to encourage participation and effectiveness.
• Serve as the SCVB technology specialist and liaison to the Information Systems Division, troubleshooting technology issues and implementing CRM enhancements.
• Create electronic presentations and maintain the SCVB photo and photo CD library.

Required Qualifications:

Bachelor''s degree in Marketing, Communications, Hospitality Management, Information Technology, or a related field of study and three years digital marketing experience, preferably in the hospitality industry, or any equivalent combination of education

and experience. Requires use of a vehicle for business purposes. Valid Illinois Class D driver''s license required. Must pass the required background investigation and sign the departmental confidentiality statement.

Preference for employment in all positions with the city shall be given to applicants who are full-time city residents.

To be eligible to apply, current City employees must have completed their probationary period and attained certified status in their current position.

Benefits:

• Health, Dental, Vision and Life Insurance
• Free Health Clinic
• Pension Plan
• Deferred Compensation
• 4 weeks paid parental leave
• Up to 14 paid holidays, based off calendar year
• 10-25 paid vacation days, based on years of service
• 12 paid sick days annually
• Tuition Reimbursement

If assistance in applying is required, please notify the Office of Human Resources at 217-789-2446 or humanresources@springfield.il.us