This position can be remote; however, if you reside near our offices in Menomonee Falls, WI, or New York City, NY, we request that you work onsite from Monday through Thursday, with the option to work remotely on Fridays.
About the Role
As Marketing Technologist, MarTech Strategy, Capabilities & Innovation (KMN, Media Sales & AdTech), you will support the design, delivery and evolution of Kohl's Media Network (KMN) capabilities and technology ecosystem.) You will translate business and operational needs into clear requirements, process flows, use cases and implementation-ready artifacts.
What You'll Do
Lead assigned KMN, Media Sales and AdTech workstreams, translating business needs into requirements, process flows, use cases, user stories and decision-ready outputs
Partner with cross-functional teams to document current-state processes, pain points, dependencies and future-state capability needs
Support the design and implementation of capabilities across the KMN lifecycle, including media sales enablement, media planning, product catalog and rate cards, inventory management, order management, campaign setup and trafficking, activation, measurement, advertiser reporting and financial reconciliation
Gather and document requirements for integrations among CRM/CPQ, retail media platforms, order management systems, ad servers, DSPs, third-party media channels, data platforms, clean rooms, measurement tools and advertiser-facing reporting solutions
Analyze media inventory, order and campaign workflows to identify practical opportunities to improve automation, scalability, yield, delivery quality and advertiser experience
Support requirements gathering and validation for closed-loop measurement, attribution, ROAS reporting, audience activation and privacy-safe data collaboration
Contribute to the definition of pilot scope, business requirements, evaluation criteria, success metrics, testing plans and launch-readiness materials for KMN and AdTech initiatives
Support performance reporting and value-realization measurement, including campaign delivery, revenue, utilization, yield, operational efficiency, advertiser adoption, measurement quality and incremental business impact
Conduct research on RMN and AdTech platforms, vendors, market trends and emerging capabilities; synthesize findings into actionable implications and recommendations
Surface dependencies, risks, tradeoffs, prioritization concerns and cross-functional impacts, and help drive timely clarity and resolution
Own high-quality documentation across requirements, process maps, meeting outputs, research summaries, decision logs, presentations and other KMN capability artifacts
Contribute across adjacent capability areas and evolving KMN priorities as business needs change
Additional tasks may be assigned
What Skills You Have
Required
Bachelor's degree in Marketing, Business, Engineering, Information Systems, Analytics or a related field
2-3+ years of experience supporting or leading cross-functional technology, product, operations or transformation initiatives with increasing responsibility
2+ years of direct experience specifically within Retail Media Networks, AdTech platforms, or Media Monetization tech stacks; core RMN/AdTech platforms (Ad Servers, RMN platforms e.g., Criteos, DSPs, Data Clean Rooms, and SF Media Cloud)
2+ years of relevant experience supporting or leading the design and/or implementation end-to-end RMN, AdTech or media operations capabilities
2+ years of relevant experience supporting or leading the design of Closed-Loop Attribution & ROAS frameworks and Data Clean Room integrations for privacy-safe audience targeting
2+ years of relevant experience with Yield Management & Media Inventory Optimization to support media revenue growth alongside technical delivery
Experience translating business and operational needs into technology requirements, process flows, use cases, user stories and implementation documentation
Working knowledge of the retail media ecosystem, including onsite, offsite and/or in-store media; campaign lifecycle; media inventory; advertiser reporting; and measurement or attribution
Familiarity with campaign performance metrics, including delivery, ROAS, attribution, utilization and/or yield
Strong analytical, organizational and communication skills, with the ability to work effectively across business, technical and operational teams
Additional tasks may be assigned
Preferred
Experience supporting RMN or AdTech platforms, including ad servers, retail media platforms such as Criteo, DSPs, order management systems, CRM/CPQ, clean rooms, data warehouse platforms and BI/reporting tools
Experience with media planning, inventory workflows, insertion orders, campaign trafficking, third-party media activation, billing/reconciliation or revenue-recognition processes
Experience supporting closed-loop measurement, attribution, ROAS reporting, audience activation or privacy-safe data collaboration
Experience in a retail, e-commerce, marketplace, media, agency or technology environment
Numbers & Facts
Location
Menomonee Falls, WI (Remote)
Industry
Retail
Company Size
10,000 employees or more
Year Founded
1962
Website
http://www.kohls.com
About Company
At Kohl's, our mission is to inspire and empower families to lead fulfilled lives. And there's no more rewarding job than that. Because it's not just about selling things. It's about letting customers know that the things that make their lives better are within their reach. We build great brands, launch new technologies to make shopping easier, contribute our time and dollars to improve the world we live in and dream up ways to empower our customers and Associates to create a life they love. Our Associates make a difference in the lives of our customers. Let us make a difference in yours.
Welcome to Kohl's.
Skills
Adtechunmatched
Advertisingunmatched
Advertising Operationsunmatched
Agile Programming Methodologiesunmatched
Analysis Skillsunmatched
Automationunmatched
Billingunmatched
Business Intelligenceunmatched
Business Operationsunmatched
CRM Integrationunmatched
Campaignsunmatched
Cleanroomunmatched
Cloud Computingunmatched
Communication Skillsunmatched
Cross-Functionalunmatched
Customer Relationship Management (CRM)unmatched
Data Cleaningunmatched
Data Warehousingunmatched
Digital Signal Processing (DSP)unmatched
Documentationunmatched
Ecosystemsunmatched
Establish Prioritiesunmatched
Financial Reportingunmatched
Housekeeping/Cleaningunmatched
Information Technology & Information Systemsunmatched
Inventory Managementunmatched
Market Trend Analysisunmatched
Marketingunmatched
Media Buying and Planningunmatched
Media Inventoryunmatched
Media Salesunmatched
Multimediaunmatched
Order Managementunmatched
Organizational Skillsunmatched
Performance Analysisunmatched
Performance Metricsunmatched
Process Flowunmatched
Product Planningunmatched
Quality Metricsunmatched
Reconciliationunmatched
Requirements Managementunmatched
Requirements Validation/Verificationunmatched
Research Skillsunmatched
Retailunmatched
Revenue Growthunmatched
Revenue Recognitionunmatched
Systems Analysisunmatched
Technical Deliveryunmatched
Technical Strategyunmatched
Test Plan/Scheduleunmatched
Time Managementunmatched
Trend Analysisunmatched
Use Casesunmatched
Work From Homeunmatched
eCommerceunmatched
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