Media Planner/Buyer

Stream Companies
  • West Chester, PA
    30+ days ago

    Job Description

    About Stream Companies

    Stream Companies is a full-service, fully integrated advertising agency built for brands that want to move forward. Founded in 1997 and headquartered in Malvern, Pennsylvania, we partner with clients to launch, position, and manage brands through both full-service relationships and project-based work.

    We operate with an entrepreneurial mindset-collaborative, curious, and always pushing what's next. By combining strategic planning, creative development, media planning and buying, digital, interactive, television, production, and co-op management with cutting-edge technology, we deliver integrated solutions designed for today's marketing challenges.

    About the role

    The Media Buyer is responsible for development, negotiation, implementation, tracking and optimization of traditional media campaigns that may include broadcast, radio, print, and OOH.

    Media Buyer is responsible for making digital media recommendations (display, video, CTV, streaming audio) and crafting omni channel strategies.

    With assigned clients from A to Z, the Media Buyer will handle analysis, strategy, planning, execution, budget management, billing, optimization, and results.

    What you'll do

    • Local media research, planning and buying across various markets nationally
    • Effectively and judiciously develop and maintain an optimal media mix for our valued clients
    • Maintain cooperative cross-functional relations across all agency departments
    • Cultivate strong working relationships with media representatives
    • Effectively communicate media rationale internally and direct to clients
    • Analyze performance reporting and adjust based on findings
    • Develop quarterly post buy analysis reporting, securing associated make-goods
    • Mentor junior media staff

    Qualifications

    • Bachelor's Degree in related field required
    • 3-5 years of media planning and/or buying experience in a fast-paced agency/client environment
    • HVAC or Home Services experience a plus but not required

    Skills & Experience:

    • Microsoft Office proficient (specifically Excel and PowerPoint)
    • Familiarity with Strata, SQAD, and other media tools
    • Strong organization skills with great attention to detail
    • A solid work ethic with the self-motivation needed to exceed expectations
    • Technologically savvy, remaining on top of the latest trends
    • Great willingness to learn and take direction
    • Ability to function effectively under tight deadlines

    Numbers & Facts

    LocationWest Chester, PA

    Skills

    • Advertising Agenciesunmatched
    • Analysis Skillsunmatched
    • Audio Streamingunmatched
    • Billingunmatched
    • Brand Managementunmatched
    • Brand Positioningunmatched
    • Budget Managementunmatched
    • Channel Strategiesunmatched
    • Communication Skillsunmatched
    • Cross-Functionalunmatched
    • Detail Orientedunmatched
    • Digital Mediaunmatched
    • Entrepreneurshipunmatched
    • Interactive Televisionunmatched
    • Leading Edge Technologyunmatched
    • Maintenance - HVACunmatched
    • Marketingunmatched
    • Media Buying and Planningunmatched
    • Media Campaignsunmatched
    • Media Researchunmatched
    • Mentoringunmatched
    • Microsoft Excelunmatched
    • Microsoft Officeunmatched
    • Microsoft PowerPointunmatched
    • Negotiation Skillsunmatched
    • Organizational Skillsunmatched
    • Performance Analysisunmatched
    • Procurement Planningunmatched
    • Public/Media/Press/Analyst Relationsunmatched
    • Radio Broadcastingunmatched
    • Strategic Planningunmatched
    • Team Playerunmatched
    • Technical Deliveryunmatched
    • Time Managementunmatched

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