The Museum Store Intern will help drive growth of the Museum Store's online sales. In Part One, the intern will research and build a marketing plan, meeting with internal Business Sales and Strategy Marketing team members as well as external contacts like the Museum Store Association and industry experts, then present a plan with 2 to 3 strategies, supporting tactics, and revenue metrics to Museum Store leadership. In Part Two, the intern will implement that plan by learning the back-end operations of the Shopify website, improving the site's layout, adding new products, and presenting the results of their work.
The Children's Museum is building and sustaining an inclusive culture that encourages, supports, and celebrates differences. Successful candidates will demonstrate the desire and ability to make positive contributions to our growth. We believe that collaboration and open dialogue among persons with diverse backgrounds, experiences, and perspectives best support our vision and mission.
ESSENTIAL RESPONSIBILITIES:
Gather knowledge internally and externally to inform a Museum Store online sales strategy
Build a marketing plan with 2 to 3 strategies, supporting tactics, and revenue metrics
Present the finalized plan to Business Sales and Strategy and Museum Store leadership
Learn the back-end operations of the Shopify website
Enhance the website's layout and product presentation, and implement changes
Add 50 additional items to the website
Present results of the implemented plan to Museum Store leadership
REQUIREMENTS:
Completion of more than one year of college coursework
Preferred major or field of study: digital marketing or retail
Working knowledge of website structure
Experience or coursework in building a marketing plan
Understanding of how to motivate adult shoppers purchasing for children
Desire to have a measurable impact
Part-time position, approximately 15 hours per week
ADA REQUIREMENTS:
Must be able to communicate effectively with staff and leadership, with or without reasonable accommodation.
Must be able to sit and work at a computer for extended periods, with or without reasonable accommodation.
Must be able to move throughout the Museum Store as needed, with or without reasonable accommodation.
Numbers & Facts
Location
Indianapolis, Indiana
Skills
Business Planunmatched
Business Strategyunmatched
Communication Skillsunmatched
Diversityunmatched
Inside Salesunmatched
Leadershipunmatched
Marketing Planunmatched
Marketing Strategyunmatched
Metricsunmatched
Online Marketingunmatched
Plan Meetingsunmatched
Purchasing/Procurementunmatched
Retailunmatched
Sales Presentationunmatched
Sales Strategyunmatched
eCommerce Salesunmatched
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