Who we are At CarGurus NASDAQ CARG our mission is to give people the power to reach their destination. We started as a small team of developers determined to bring trust and transparency to car shopping. Since then our history of innovation and go-to-market acceleration has driven industry-leading growth. In fact were the largest and fastest-growing automotive marketplace and weve been profitable for over 15 years. What we do The market is evolving and we are too moving the entire automotive journey online and guiding our customers through every step. That includes everything from the sale of an old car to the financing purchase and delivery of a new one. Today tens of millions of consumers visit CarGurus.com each month and 30000 dealerships use our products. But theyre not the only ones who love CarGurus-our employees do too. We have a people-first culture that fosters kindness collaboration and innovation and empowers our Gurus with tools to fuel their career growth. Disrupting a trillion-dollar industry requires fresh and diverse perspectives. Come join us for the ride Role overview Car shopping is complicated. At CarGurus we use data and technology to make it simple giving people the tools they need to confidently find buy finance or sell a car. The best part Our work makes a real impact. Were the most-visited car-shopping site in the US and we are growing fast in our international markets. Ready to come along for the ride Within the Consumer Marketing team the Performance Marketing team is responsible for driving multimillion-dollar traffic acquisition campaigns aimed at strengthening our position as a top online car shopping website. Were looking for a curious highly analytical and detail-oriented individual to join our team to support our International Mid-Funnel growth. This role is centered on the operational execution and data integrity of our Mid-Funnel strategy defined as campaigns that drive high-intent traffic to the site and app to ultimately submit qualified leads. You will be responsible for the end-to-end management trafficking and performance analysis of campaigns across both US and high-growth international markets on video-based channels including Google YouTube DemandGen Meta TikTok Programmatic and other social platforms. This is an ideal role for someone looking to grow their digital marketing career. It requires a blend of operational rigor quantitative interest and collaboration. You will be supported by senior team members to learn complex ad technology platforms and help ensure every marketing dollar is accurately tracked. A successful candidate will be detail-oriented comfortable working with complex ad technology platforms and possess a strong desire to ensure every marketing dollar is accurately tracked and optimized for maximum international growth. What youll do Own mid-funnel channel activation campaign structure and execution including the accurate deployment of placements ads and creative assets within Campaign Manager 360 CM360 and day-to-day management in-platform across channels DV360 Meta etc. Collaborate closely with the BrandCreative team to coordinate asset delivery manage creative rotation and test new ad formats to drive performance gains. Identify explore and run testing in new and emerging mid-funnel channels TikTok Meta YouTube on TV to expand the programs reach and efficiency. Develop implement and analyze the performance of new audience targeting strategies to increase the relevance and quality of site and app traffic. Support mid-funnel data and measurement strategy utilizing CM360 internal attribution systems and Media Mix Modeling MMM inputs to monitor and measure channel effectiveness. Monitor daily campaign performance and audience targeting to ensure campaigns are performing as expected and meeting quality standards. Own the accuracy of campaign spending by maintaining and reconciling budget invoicing and billing trackers for all activity. Own and maintain core performance dashboards conducting deep-dive analysis to interpret inconsistent trends spot anomalies and synthesize findings into actionable recommendations. Communicate campaign results and key insights to key stakeholders and senior leadership. Who you are 2 years of professional experience with a background in strategy consulting finance or marketingproduct analytics Familiarity with major ad technology and trafficking tools Campaign Manager 360 DV360 Google Ads preferred. Bachelors degree in an analytical or social science major e.g. math statistics economics marketing preferred. Data-oriented thinker with excellent strategic problem-solving and critical thinking capabilities Exceptionally detail-oriented You take pride in data accuracy and checking your work. Strong analytical mindset You are comfortable working with numbers and translating data into clear takeaways. Proficiency in Microsoft Excel pivots vlookups and PowerPoint is required exposure to SQL or business intelligence tools Looker Tableau is a plus. Excellent verbal and written communication skills with the ability to work effectively within a cross-functional team environment. Eager to learn ask questions and take initiative on operational tasks. The displayed range represents the expected annual base salary On-Target Earnings OTE for this position. On-Target Earnings OTE is inclusive of base salary and on-target commission earnings which applies exclusively to sales roles. Individual pay within this range is determined by work location and other factors such as job-related skills experience and relevant education or training. This annual base salary forms part of a comprehensive Total Rewards Package. In addition to benefits this role may qualify for discretionary bonusesincentives and Restricted Stock Units RSUs. Position Pay Range 76000 - 96000 USD Working at CarGurus We reward our Gurus curiosity and passion with best-in-class benefits and compensation including equity for all employees both when they start and as they continue to grow with us. Our career development and corporate giving programs as well as our employee resource groups ERGs and communities help people build connections while making an impact in personally meaningful ways. A flexible hybrid model and robust time off policies encourage work-life balance and individual well-being. Thoughtful perks like daily free lunch a new car discount meditation and fitness apps commuting cost coverage and more help our people create space for what matters most in their personal and professional lives. We welcome all CarGurus strives to be a place to which people can bring the ultimate expression of themselves and their potential-starting with our hiring process. We do not discriminate based on race color religion national origin age sex marital status ancestry physical or mental disability veteran status gender identity or sexual orientation. We foster an inclusive environment that values people for their skills experiences and unique perspectives. Thats why we hope youll apply even if you dont check every box listed in the job description. We also encourage you to tell your recruiter if you require accommodations to participate in our hiring process due to a disability so we can provide the appropriate support. We want to know what only you can bring to CarGurus. LI-Hybrid