Job Description
Primrose - School Director
Primrose School - Richmond, VA.
9501 Staples Mill Road, Richmond, VA.
Primrose School - Richmond, VA.
9501 Staples Mill Road, Richmond, VA.
Position Summary:
The School Director is responsible for the overall leadership, operations, and success of the school. This role ensures the delivery of high-quality early childhood education while maintaining excellence in staff development, family relationships, enrollment growth, licensing compliance, and financial performance. The Director creates a positive culture for children, families, and team members while upholding the Primrose mission of building a brighter future for all children.
Key Responsibilities:
Leadership & Team Development:
Leadership & Team Development:
- Recruit, hire, train, coach, and retain high-performing teachers and leadership staff.
- Foster a positive, professional, and supportive school culture.
- Conduct regular staff evaluations, coaching conversations, and professional development.
- Lead by example and maintain high standards for professionalism and accountability.
School Operations:
- Oversee daily school operations to ensure a safe, healthy, and nurturing environment.
- Maintain compliance with Virginia licensing regulations and Primrose standards.
- Ensure classrooms operate effectively with proper staffing ratios and curriculum implementation.
- Manage facility operations, safety procedures, and emergency preparedness.
Enrollment & Family Engagement:
- Build strong relationships with current and prospective families.
- Conduct school tours and support enrollment growth initiatives.
- Maintain high levels of parent satisfaction and communication.
- Partner with the leadership team to execute marketing and community outreach efforts.
Educational Excellence:
- Support implementation of the Primrose Balanced Learning® curriculum.
- Ensure classroom quality, child development standards, and school readiness goals are met.
- Monitor classroom environments and provide instructional leadership to teaching staff.
- Promote a culture focused on child safety, emotional development, and academic excellence.
Financial & Administrative Management:
- Manage budgets, payroll, staffing plans, and operational expenses.
- Monitor enrollment trends and support school profitability goals.
- Maintain accurate records, licensing documentation, and reporting requirements.
- Collaborate with ownership on strategic planning and school growth initiatives.
Qualifications:
- Bachelor’s degree in Early Childhood Education, Education, Business Administration, or related field preferred.
- Minimum 3 years of leadership experience in a licensed childcare center or preschool setting.
- Strong knowledge of Virginia childcare licensing regulations.
- Proven success in staff leadership, enrollment management, and operational oversight.
- Excellent communication, organizational, and problem-solving skills.
- Passion for early childhood education and building strong relationships with families and staff.
Preferred Skills:
- Experience with curriculum leadership and coaching teachers.
- Strong customer service and relationship-building abilities.
- Ability to manage multiple priorities in a fast-paced environment.
- Financial and operational management experience.
- Positive, energetic, and solutions-oriented leadership style.
Compensation & Benefits:
- Competitive salary.
- Performance bonuses.
- Paid time off and holidays.
- Health, dental, and vision insurance.
- Professional development opportunities.
- Childcare tuition discount.
- Supportive leadership environment with growth opportunities.
Schedule:
- Full-time.
- Monday-Friday.
- *Some weekends depending on School Events (Spring fling, Open houses, etc).
Mission:
At Primrose, we believe who children become is as important as what they know. Our School Director plays a critical role in creating a safe, engaging, and inspiring environment where children, families, and teachers thrive together.
At Primrose, we believe who children become is as important as what they know. Our School Director plays a critical role in creating a safe, engaging, and inspiring environment where children, families, and teachers thrive together.
Numbers & Facts
| Location | Richmond, Virginia |
| Salary | $65,000–$75,000 |
Skills
- Administrative Managementunmatched
- Budget Managementunmatched
- Business Administrationunmatched
- Child Developmentunmatched
- Childcareunmatched
- Coachingunmatched
- Communication Skillsunmatched
- Customer Relationsunmatched
- Customer Support/Serviceunmatched
- Documentationunmatched
- Early Childhood Educationunmatched
- Environmental Monitoringunmatched
- Facilities Managementunmatched
- Financial Administrationunmatched
- Financial Complianceunmatched
- Financial Operationsunmatched
- Leadershipunmatched
- Licensingunmatched
- Licensing Complianceunmatched
- Maintain Complianceunmatched
- Marketingunmatched
- Multitaskingunmatched
- Operational Expenditure (OPEX)unmatched
- Operationsunmatched
- Operations Managementunmatched
- Operations Planningunmatched
- Organizational Skillsunmatched
- Parental Controlsunmatched
- Payroll Managementunmatched
- Performance Reviewsunmatched
- Problem Solving Skillsunmatched
- Profit & Lossunmatched
- Record Keepingunmatched
- Regulationsunmatched
- Regulatory Complianceunmatched
- Safety Processunmatched
- Staff Developmentunmatched
- Staff Trainingunmatched
- Strategic Planningunmatched
- Student Conductunmatched
- Team Buildingunmatched
- Training/Teachingunmatched
- Tuition Feesunmatched
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