Principal Product Marketing Manager, Acrobat

VARITE is looking for qualified Principal Product Marketing Manager, Acrobat in San Francisco/San Jose, CA
 
WHAT THE CLIENT DOES?
An American computer software company that offers a wide range of programs from web design tools, photo manipulation and vector creation, through video/audio editing, mobile app development, print layout and animation software.
 
WHAT WE DO?
Established in the Year 2000, VARITE is an award-winning minority business enterprise providing global consulting & staffing services to Fortune 1000 companies and government agencies. With 850+ global consultants, VARITE is committed to delivering excellence to its customers by leveraging its global experience and expertise in providing comprehensive scientific, engineering, technical, and non-technical staff augmentation and talent acquisition services.
 
Job Title: Principal Product Marketing Manager, Acrobat
Location: San Francisco/San Jose, CA (Hybrid)
Contract Duration: 6 months with possible extension
Pay Range: $110.00/hr. to $127.46/hr. on W2
Work Authorization: US Citizen or Green Card only
 
HERE’S WHAT YOU’LL DO
Duties:

• Join the Acrobat Product Marketing team at **** on a contract basis for 6 months. As a skilled marketer, you have a deep appreciation for the customers, are highly data-driven, and are proficient across marketing frameworks, channels, and tactics.
• You're able to ramp quickly and operate independently in ambiguous, fast-moving environments, with particular strength in driving go-to-market execution, which you'll apply toward partnerships and integrations that bring core Acrobat functionality into the places where users already work with documents.
• You bring a structured approach to developing deep customer and user journey insights that build strategy and execution, and you excel at building relationships and establishing credibility across diverse teams.

 
Responsibilities:

• Drive business growth by identifying marketing opportunities, defining a cohesive strategy, and implementing successful, measurable programs across both core Acrobat features and ecosystem partnerships.
• Lead go-to-market strategy and execution for Acrobat partnerships and integrations, and own adoption/usage strategy post-launch, identifying and addressing friction points to strengthen ecosystem funnels.
• Lead key partnership initiatives and product feature launches in close collaboration with Marketing, Sales, Finance, Product, and Analytics teams.
• Partner with research and insights teams to understand market trends, customer needs, and user journeys; translate findings into clear recommendations for growth, including opportunities to extend Acrobat's reach through partnerships and integrations.
• Develop compelling value proposition messaging to convince prospects to try, buy, and adopt our software, including messaging tailored to partnership and integration touchpoints.
• Translate strategic priorities into actionable marketing initiatives in partnership with cross-functional marketing teams.
• Report on financial impacts, growth levels, and dashboards across core product and partnership performance.

 
Skills:

• Expertise in product marketing with a focus on consumer and/or small business segments; experience with partnerships, integrations, or platform ecosystems a plus.
• Excellent ability to frame issues, conduct appropriate analyses, and make clear, impactful recommendations.
• Strong analytical skills, proficient in digesting market research and product usage metrics then using insights to advise decisions.
• Demonstrates a test-and-learn and growth mentality.
• Ability to ramp quickly and operate independently in ambiguous, fast-moving environments.
• Global cultural awareness and experience working with international teams.
• Strong experience leading cross-functional teams to drive impactful business initiatives; collaborative work style.
• Outstanding analytical, verbal, and written communication skills.
• Outstanding program management skills.

 
Education:

• BS/BA preferred OR equivalent experience

• 10+ years of marketing experience; technology company and SaaS experience preferred.

 
BENEFITS:
We offer a comprehensive benefits package designed to support the health, well-being, and financial security of our employees and their families. Eligible employees may receive:

• Health Insurance: Medical, dental, and vision coverage
• Retirement Plans: Participation in a company-sponsored retirement savings plan.
• Legal Service Plans: Offering access to attorneys for legal advice and representation.

 
If this opportunity interests you, please respond by clicking on EasyApply.
 
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VARITE is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.