Principal Product Marketing Specialist

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Principal Product Marketing Specialist

Job Category: Product Management

Location: US - Massachusetts - Waltham

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Meet Our Team:

You'll become part of our Platform Product Marketing team

We''re at the forefront of the agentic AI revolution - helping the world's largest enterprises harness AI across their IT development & back-office operations to transform how work gets done. Our team creates the marketing strategy, content, and programs that enable sales teams to drive adoption.

We win when our customers win. Our success is measured by how effectively we help enterprise leaders understand the business impact of agentic AI and how Pega''s platform accelerates their adoption.

Picture Yourself at Pega:

Are you excited about AI and intelligent automation? Do you want to work at the intersection of sales enablement and product marketing? Are you eager to learn how enterprises are adopting agentic AI?

If you thrive in a fast-paced environment collaborating with sales, product, and customer success to drive AI adoption-this is the role for you.

Pega is at the center of the agentic AI revolution. This role puts you at the heart of that opportunity.

What You''ll Do at Pega:

• Own creation of agentic AI sales enablement content that drives sales confidence
• Develop webinars, whitepapers, and case studies showing agentic AI business value
• Partner with product marketing on agentic AI messaging frameworks
• Support sales with custom presentations and collateral for strategic deals
• Monitor agentic AI trends, competitor positioning, and customer feedback
• Contribute to thought leadership through articles and industry events

Who You Are:

• Genuinely curious about how AI and automation are changing enterprise work
• Able to translate technical concepts into business language
• Eager to learn about agentic AI and how to market it effectively
• Collaborative with technical teams and customer-facing colleagues
• Detail-oriented and able to manage multiple projects
• Self-motivated and resourceful

What You''ve Accomplished:

• 0-5 years of product marketing, marketing, sales, or product management experience
• Strong written communication and presentation skills
• Ability to explain technical concepts in a business context
• 4-year college degree (BS or BA) or equivalent professional experience
• Passion for emerging technologies and AI-driven solutions

Pega Offers You:

• Opportunity to work at the forefront of the agentic AI market
• Mentorship from senior product marketing leaders
• Competitive compensation, benefits, and rapid career growth
• Innovative, inclusive, collaborative team environment
• Exposure to enterprise customers and shape how they adopt AI

Additional Information

Base salary range for this role is 100,800 - 153,500 USD annually. This role may also be eligible for annual bonus OR commission, as well as benefits and other incentives.

The final compensation will be determined during the offer process based on the candidate''s education, experience, skills, and qualifications, as well as market conditions and may vary from the posted range. We will share an information on benefits, bonus/commission, and other pay components for this role at the relevant recruitment stage.

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Job ID: 23952

AI in Action - Responsible Use of AI in Recruitment

Pega embraces the responsible use of artificial intelligence (AI) to improve efficiency, consistency, and fairness across our business. We encourage thoughtful and ethical adoption of AI technologies that support people-not replace them. We may use AI‑enabled tools in our recruitment process. These tools are designed to assist us by providing insights and operational support.

All hiring decisions are made based on human review and judgment. You may have the right to request human review, provide additional information, or raise questions about how such tools are used.

Culture

At Pegasystems, we foster an environment where people feel valued and empowered to contribute their best. With global clients across industries and regions, we know our success depends on the unique perspectives, experiences, and talents of our people. Ours is a workplace where everyone can grow, collaborate, and deliver meaningful outcomes.

We encourage candidates from all backgrounds and experiences and focus on the core competencies and mindset needed to thrive in a role.

As an Equal Opportunity employer, Pegasystems will not discriminate in its employment practices due to an applicant''s race, color, religion, sex, sexual orientation, gender identity, national origin, age, genetic information, veteran or disability status, or any other category protected by law.

This same mindset shapes how we work, encouraging curiosity, continuous learning, and smarter ways of working with AI. At Pegasystems, we believe the best ideas come from curious people who embrace change, learn continuously, and use AI to work smarter and move faster. Guided by our values, we bring a growth mindset to every challenge and create lasting impact together.

Export Compliance

For positions requiring access to technical data subject to export control regulations such as this, Pegasystems may need to obtain export license approval from the U.S. Government and EU Authorities for certain individuals.

Accommodations

If you require reasonable accommodations under the Americans with Disabilities Act (US only) or comparable regional regulations in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please contact us here or contact (US only) 1-888-PEGA-NOW and/or 225 Wyman Street Waltham, MA 02451 ATTN: Benefits.

Labor Condition Applications

GDPR Candidate Privacy Notice

Pegasystems Limited UK Gender Pay Gap Statement

EEO/AA Policy Statement

Your Employee Rights Under the Family and Medical Leave Act

E-Verify Notice

Employee Polygraph Protection Act Rights

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About Pega

Pega delivers the platform to reimagine, run, and evolve the processes and decisions an enterprise can''t afford to get wrong. We combine AI with proven architecture to keep mission-critical operations governed, scalable, and continuously adaptable. Since 1983, the world''s largest organizations have trusted Pega to turn transformation ambition into durable results.

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