Product Launch Manager

Primary Talent Partners has a new contract opening for a Product Launch Manager to join our pharmaceutical client in Lawrence Township, NJ. This is a 12-month contract to start with the potential for extensions. 

Pay:$55.00 - $64.28/hr; W2 contract, no PTO, no Benefits. ACA-compliant supplemental package available for enrollment. Candidates must be legally authorized to work in the United States and must be able to sit on Primary Talent Partners W2 without sponsorship.


Description:
The Launch Manager is a dedicated, contract-based role embedded within a single brand's Core and Full Matrix launch teams. Working in close partnership with the Brand Lead, the Launch Manager is responsible for the day-to-day operational management of the launch: driving the launch plan, facilitating cross-functional governance, maintaining the Lx Playbook, and ensuring the team stays on track against the enterprise-wide Launch Excellence (Lx) roadmap — from Launch Initiation through Launch Planning & Execution and into Post-Launch. This role does not set brand strategy; it operationalizes it, ensuring the full matrix team (Medical, Marketing, Market Access, Regulatory, and other functions) executes against a well-governed, transparent, and continuously updated launch plan.

Key Responsibilities
Launch Governance & Team Enablement

• Support the Brand Lead in forming the Launch Core and Full Matrix Teams, ensuring appropriate 3M (Medical, Marketing, Market Access) representation.
• Ensure all launch team members have access to, and are onboarded onto, the Lx Playbook and related Lx Resources.
• Schedule and support facilitation of all launch project meetings and workshops, ensuring content is prepared in advance by the Full Matrix Team.
• Establish and maintain core meeting cadences (Core Team, Full Matrix Team, and governance reviews) in line with the Lx Operational Guidance.
• Provide reports and dashboards that support decision-making and cross-functional communication for the Brand Lead and Senior Leadership.
• Support tangential launch-related projects in case someone is asked to manage something additional to the direct launch project (i.e. launch meeting, unblinding process, etc.) as requested by the brand/ launch lead

Launch Plan & Lx Playbook Management

• Own active, day-to-day management of the launch plan within the Lx Playbook, ensuring cross-functional deliverables, milestones, dates, and owners are accurate and continuously updated.
• Track launch-critical, regulatory, and reimbursement milestone dates and validate them regularly with the Brand Lead and functional leads.
• Monitor the Lx Playbook dashboard on a weekly basis, flagging at-risk items, interdependencies, and gaps proactively.
• Lead launch scenario and mitigation planning in collaboration with the Core Team.
• Provide ongoing navigation and utilization support to active team member

Prioritization Grid & Promotional Materials Coordination

• Collaborate with all MLR (Marketing, Legal, Regulatory) stakeholders to build and maintain the Prioritization Grid as the single source of truth for cross-functional promotional materials.
• Track status and progress of all launch materials, analyze the grid for gaps, and support the Promotional Materials Manager in day-to-day MLR review management, as needed.
• Partner with Marketing Ops Manager to support prioritization and force-ranking of materials ahead of Reconciliation reviews to enable on-time 'In Market'/'Go-Live' execution.

Key Meeting & Milestone Facilitation

• Schedule and co-facilitate (with the Brand Lead) the Full Matrix Team Kick-off Meeting, Walk the Walls Review, and Go-Live Readiness Review.
• Drive team preparation and follow-up for each milestone review, including agenda-setting, pre-read materials, and action-item tracking.
• Lead post-launch Reconciliation and 'In Market'/'Go-Live' tactic tracking, capturing actual go-live timing and reporting to the Full Matrix Team.
• Lead logistics for Post-Launch Command Center meetings, facilitating agenda development and pre-work status reporting across functions.
• Administer the post-launch Launch Review & Survey process, including survey distribution, results consolidation, and reporting to the Full Matrix Team.

Communication & Stakeholder Management

• Execute the launch communication plan, ensuring timely, accurate updates to Core and Matrix Teams at each stage of the launch (kickoff, tactics updates, milestone reviews, regulatory approval, go-live status).
• Act as a key liaison between the Brand Lead, Full Matrix Team, and the enterprise Lx Team for support, training, and best-practice guidance.

Required Qualifications

• Bachelor's degree in a relevant field (Life Sciences, Business, Marketing, or related); advanced degree a plus.
• 5+ years of experience in pharmaceutical/biotech commercial operations, brand marketing, project management, or launch management.
• Demonstrated experience supporting or managing at least one product launch in a matrixed pharma/biotech environment.
• Strong project management skills, including experience with cross-functional milestone tracking tools/platforms (e.g., launch playbooks, Smartsheet, MS Project, or equivalent).
• Working knowledge of the pharmaceutical promotional review process (MLR/PRC) and standard launch governance practices.
• Excellent meeting facilitation, stakeholder management, and written/verbal communication skills.
• Highly organized, detail-oriented, and comfortable driving accountability across functions without direct authority.

Preferred Qualifications

• PMP certification or formal project management training.
• Prior experience with Client or a comparable enterprise Launch Excellence/launch playbook capability.
• Experience supporting launches across multiple markets/geographies.
• Familiarity with regulatory and reimbursement milestone tracking (e.g., FDA approval processes, HTA submissions).

Key Competencies

• Cross-functional collaboration and matrix influence
• Structured project and risk management
• Proactive communication and executive-ready reporting
• Attention to detail balanced with big-picture launch awareness
• Adaptability in a fast-paced, ambiguous, pre-commercial environment

Success Metrics

• Launch plan and Lx Playbook maintained at a high level of accuracy and currency (weekly updates, no missed critical dates).
• On-time execution of key governance meetings (Kick-off, Walk the Walls, Go-Live Readiness) per the recommended timeline.
• Minimal gaps or delays identified during Reconciliation and 'In Market'/'Go-Live' tracking.
• Positive feedback from Full Matrix Team via the post-launch Launch Review & Survey.
• Engagement Notes

This is a contracted, brand-dedicated engagement intended to provide focused operational bandwidth to a single launch team through the critical pre- and post-launch window. The Launch Manager will work under the direction of the Brand Lead and be in coordination with the Brand & Launch Excellence team, leveraging standard Lx tools, templates, and best practices. Scope, cadence, and specific deliverables should be tailored to the size, complexity, and resourcing of the assigned launch.


Primary Talent Partners is an Equal Opportunity / Affirmative Action employer committed to diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, age, national origin, disability, protected veteran status, gender identity, or any other factor protected by applicable federal, state, or local laws.

If you are a person with a disability needing assistance with the application or at any point in the hiring process, please contact us at info@primarytalentpartners.com

#PTPJobs

#LI-PTP