Product Marketing Manager, Google Classroom

Product Marketing Manager, Google Classroom

share

Share Product Marketing Manager, Google Classroom

• linkCopy link
• emailEmail a friend

corporate_fareGoogleplaceSan Francisco, CA, USA; New York, NY, USA

bar_chartMid

Mid

Experience driving progress, solving problems, and mentoring more junior team members; deeper expertise and applied knowledge within relevant area.

Apply

share

Share Product Marketing Manager, Google Classroom

• linkCopy link
• emailEmail a friend

info_outline

XApplicants in San Francisco: Qualified applications with arrest or conviction records will be considered for employment in accordance with the San Francisco Fair Chance Ordinance for Employers and the California Fair Chance Act.Note: By applying to this position you will have an opportunity to share your preferred working location from the following: San Francisco, CA, USA; New York, NY, USA.

Minimum qualifications:

• Bachelors degree or equivalent practical experience
• 6 years of experience in a product marketing role or marketing communications role.
• Experience in EdTech or education-focused SaaS platforms.
• Experience managing cross-functional or cross-team projects.

Preferred qualifications:

• Experience creating B2B marketing content or messaging for IT decision-makers.
• Experience utilizing AI productivity tools to solve complex, multi-layered problems and streamline business or development workflows.
• Experience developing go-to-market (GTM) strategies for generative AI features, with the ability to synthesize industry trends, market intelligence, and research into marketing strategies.
• Excellent communication skills, with experience translating complex technical functionality into simple, trust-building value propositions for decision-makers and end-users.
• Familiarity navigating education decision-maker and institutional procurement dynamics.
• Ability to manage a fast-paced environment, drive initiatives forward with minimal supervision, and adapt quickly to changing business needs.

About the job

As a Product Marketing Manager for Google Classroom, you will drive the global product marketing strategy, positioning, and cross-functional go-to-market execution for Googles flagship learning platform, Google Classroom. Google Classroom has rapidly evolved from a foundational workflow tool into an advanced, premium learning platform that uses generative AI to unlock new ways of teaching and learning. In this role, you will be responsible for defining the product narrative, advocating for educators and school leaders, and executing go-to-market strategies that accelerate customer consideration, retention, and support business goals across the Education Unit.

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Googles products solve the worlds problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

Individual pay is determined by factors including job-related skills, experience, and relevant education or training.

US: $141000 - $205000 (USD) + 15% bonus target + equity + benefits

Learn more about benefits at Google.

Responsibilities

• Lead the creation of global positioning, value propositions, and core messaging frameworks, crafting visionary product keynotes that connect roadmaps to industry trends to position Google Classroom as an innovative platform within the Google ecosystem.
• Own end-to-end GTM strategies for new features including AI capabilities, managing activations across channels, Edu marketing, keynotes, sales enablement, and product demos.
• Partner closely with Product Management and UX to incorporate educator, student, and admin insights into early-stage product definitions and roadmap prioritization.
• Collaborate with PR, Communications, and Legal teams to establish transparent, trust-centered messaging around sensitive topics, including student data privacy, pedagogical efficacy, and administrative AI controls.
• Direct external creative agencies and production partners while driving Google Classrooms messaging, storytelling, and presence across major education milestones and tentpole moments.

Information collected and processed as part of your Google Careers profile, and any job applications you choose to submit is subject to Googles Applicant and Candidate Privacy Policy.

Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Googles EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.

If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form.

Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.

To all recruitment agencies: Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes.

Equity is granted exclusively and discretionarily by Alphabet Inc. on the basis of an agreement concluded between you and Alphabet Inc. Alphabet Inc. is your sole contractual partner with respect to equity grants. GSU grants are not guaranteed, are discretionary, are subject to approval by the Alphabet Inc. board of directors or its delegate, the terms of the relevant Alphabet Inc. stock plan, and your grant agreement. They have no impact on statutory payments. Current or past grants do not confer an acquired right.