Project Manager, Member Experience

About Us

Founded in 1992 in Dover, NH, Planet Fitness is one of the largest and fastest-growing franchisors and operators of fitness centers in the world by number of members and locations. As of March 31, 2026, Planet Fitness had approximately 21.5 million members and 2,909 clubs in all 50 states, the District of Columbia, Puerto Rico, Canada, Panama, Mexico, Australia and Spain.

The Company's mission is to enhance people's lives by providing a high-quality fitness experience in a welcoming, non-intimidating environment, which we call the Judgement Free Zone. Approximately 90% of Planet Fitness clubs are owned and operated by independent business owners.

At Planet Fitness, our purpose is to create a more connected and Judgement Free planet, where fitness and wellbeing are within reach for all. That commitment extends to our team members and how we work together.

Breaking Boundaries Together is how we bring our employee experience to life, creating a place where people can show up as themselves, explore what's possible, continue to grow and achieve more together than they can alone. Guided by our PLANET Principles, we put people first, lead with authenticity and integrity, embrace change and thrive together.

For the past 30 years, we've helped millions of people in their fitness journey and revolutionized the industry along the way. And we're just getting started!

Overview

The Project Manager, Member Experience is responsible for supporting the planning, coordination, and execution of strategic member experience initiatives across the Planet Fitness system. This role partners closely with the VP of Member Experience & Innovation and cross-functional stakeholders to manage projects, support operational planning, coordinate implementation efforts, and help bring member-facing programs and experiences to life.

The Project Manager, Member Experience works across Member Experience, Operations, Marketing, Product, Communications, Franchise Support, Corporate Clubs, Fitness, and Analytics to ensure initiatives are organized, aligned, and successfully executed. This role combines strong program management, stakeholder coordination, and operational execution skills with a passion for creating exceptional member experiences.

This role follows a hybrid schedule and requires regular, in-person work at our Boston, MA or Hampton, NH office. Our hybrid model is M/T/W in office and TH/F are optional work-from-home. Candidates must reside within commuting distance of one of these locations. Fully remote work is not available for this role.

Responsibilities

Program & Initiative Management

• Supports the planning, coordination, and execution of Member Experience & Innovation initiatives across the organization.
• Develops and maintains project plans, timelines, milestones, workstreams, and implementation schedules for multiple concurrent initiatives.
• Coordinates cross-functional teams to ensure deliverables are completed on time and project objectives are achieved.
• Identifies project risks, dependencies, and operational challenges while partnering with stakeholders to develop solutions.
• Supports annual planning, roadmap management, prioritization efforts, and executive reporting across the Member Experience portfolio.

Event & Activation Execution

• Supports the planning and execution of enterprise member events, club activations, and experience programs across the Planet Fitness system.
• Coordinates event timelines, communications, training materials, implementation plans, and launch readiness activities.
• Develops and maintains event playbooks, toolkits, implementation guides, and execution resources.
• Tracks milestones, deliverables, and action items to ensure successful execution across teams and stakeholders.
• Leads post-event recaps, documentation, feedback collection, and continuous improvement efforts.

Innovation & Cross-Functional Coordination

• Supports the implementation of innovation initiatives, pilot programs, and new member experience concepts.
• Partners with Design Insights, Fitness, Operations, Marketing, Franchise Support, and other stakeholders to ensure alignment throughout project lifecycles.
• Facilitates project meetings, stakeholder reviews, working sessions, and implementation planning activities.
• Maintains project documentation, communication plans, and implementation resources to support successful execution.
• Supports the transition of successful pilots into scalable programs, processes, and operational practices.

Operational Excellence & Program Support

• Develops tools, processes, and project management best practices that improve team efficiency and execution.
• Maintains visibility into initiative progress through reporting, dashboards, status updates, and project tracking tools.
• Supports budget tracking, vendor coordination, and implementation logistics as needed.
• Identifies opportunities to streamline processes, improve collaboration, and enhance cross-functional execution.
• Helps establish scalable approaches for launching and managing member experience programs across the Planet Fitness system.

Qualifications

• Bachelor''s degree in Business Administration, Hospitality Management, Marketing, Communications, Operations Management, Project Management, or a related field required
• 5+ years of experience in project management, program management, operations, events, customer experience, hospitality, retail, or related fields
• Experience supporting large-scale programs, operational rollouts, events, activations, or customer experience initiatives preferred
• Proven ability to manage multiple complex, cross-functional projects simultaneously
• Strong project management, organization, planning, and execution skills
• Experience developing project plans, implementation strategies, executive updates, and stakeholder communications
• Strong operational mindset with the ability to translate ideas and strategies into actionable plans
• Ability to influence and coordinate stakeholders without direct authority
• Extremely detail-oriented, efficient, and organized with an exceptional ability to establish priorities and objectives
• Excellent presentation and communication skills along with the ability to communicate effectively across all levels of the organization
• Able to establish and maintain effective, collaborative work relationships with diverse individuals, internally and externally
• Creative, progressive, thought leadership with the ability to influence teams and stakeholders at all levels of the organization
• Strong leadership, coaching, and mentoring skills with the ability to develop talent, drive accountability, and foster high-performing teams
• Demonstrated ability to lead through influence, build consensus across cross-functional teams, and drive organizational change
• Dedicated learner with a natural curiosity for consistent growth
• Exhibits comfort, ease, and flexibility working in an extremely fast-paced, ever-changing, deadline-driven environment
• Cooperative team player with an upbeat, positive, "can-do" attitude!

Perks

Planet Fitness cares about you and your well-being. We offer a comprehensive benefits package to eligible employees which includes the core medical, dental, vision, life and disability as well as supplemental accident, hospital and critical illness coverage options. In addition, we are proud to offer eligible employees a generous time off program (including volunteer time), childcare reimbursement, paid parental leave, pet care reimbursement, tuition reimbursement, free Black Card membership, learning and development programs and a whole host of engagement activities. We offer a 401(k) Plan with safe harbor employer matching and an employee stock purchase plan.

The salary for MA-based and NH-based employees hired into this role will be aligned with the range below. This is a good faith estimate, and the amount of base salary will correspond with a candidate's professional experience, qualifications and internal equity.

Annual Base Salary Range: $120,000 - $145,000

This role is also eligible to participate in an annual corporate bonus incentive program based on company financial and personal performance.

Note to Applicants: We have been made aware of an increasing number of hiring fraud schemes across numerous platforms. Planet Fitness never requires advance payments of any kind for computer equipment or any other purpose at the start of employment. Any request for you to provide payment information during the application process is part of a fraud scheme. Further, we recommend that you do not provide sensitive personal information (SSN, DOB, driver's license number) as part of the initial application process.

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