Regional Account Executive

COMPANY

For more than 40 years, BBJ La Tavola has been setting the standard in specialty linen and event design. As the nation's largest specialty linen rental company, we partner with some of the most exciting names in weddings, hospitality, events, and entertainment to create experiences people remember.

With sales teams, event designers, showrooms, and operating facilities across the country, BBJ La Tavola offers the opportunity to work alongside talented people in a creative, fast-moving industry. Our teams bring together design, sales, hospitality, and operations to help our clients turn their ideas into extraordinary events.

Our teams work with everything from specialty linens and statement pieces to custom fabrication and onsite production, creating a career where you can continue learning, developing new skills, and doing work you can see come to life.

Our passion for design and collaboration drives everything we do. We're looking for people who bring fresh ideas, care about the experience they create, and want to be part of making life's biggest moments unforgettable.

SUMMARY

The Regional Account Executive drives sales growth by developing new business, reactivating dormant accounts, and strengthening relationships with existing customers. You'll own the sales process from initial outreach through closing, building and managing your own book of business while identifying larger growth opportunities for the region. Through proactive outreach, strong communication, and a relationship-first approach, you'll represent BBJ La Tavola with professionalism and help expand our reach in the market. You're a great fit for this role if you're motivated by building connections, uncovering opportunities, and turning conversations into lasting customer relationships and revenue growth.

RESPONSIBILITIES

• Meet or exceed sales goals by acquiring new customers, reactivating dormant accounts, and growing an individual book of business.
• Research prospects, identify decision-makers, and generate new business opportunities within an assigned territory.
• Own the full sales cycle, from initial outreach and needs assessment through quoting, negotiation, and closing.
• Develop existing customer relationships to drive retention, repeat business, cross-selling, and upselling.
• Identify and qualify larger-scale growth opportunities for transition to Senior Account Executives or Key Account Executives.
• Conduct proactive outreach through phone and email, respond to inbound inquiries, and build relationships through local networking.
• Present BBJ La Tavola's products and services, recommend solutions, provide pricing, coordinate swatch requests, and prepare sales documentation.
• Maintain accurate CRM records, manage the sales pipeline, and ensure timely follow-up on all prospects and customer opportunities.
• Collaborate with sales team members to support customer needs, share opportunities, and drive territory growth.

REQUIREMENTS

• 3+ years of inside sales, business development, or related sales experience, preferably in hospitality, events, or a design-focused industry.
• Proven track record of prospecting, acquiring new customers, closing sales, and meeting or exceeding revenue goals.
• Entrepreneurial mindset with the drive to build a market, grow a book of business, and identify new opportunities.
• Strong understanding of the full sales cycle, including prospecting, opportunity qualification, objection handling, negotiation, and closing.
• Excellent communication, listening, and relationship-building skills, with the ability to establish rapport and earn customer trust.
• Ability to identify customer needs and recommend creative, business-minded solutions, with an interest in event design and décor.
• Strong organizational and time-management skills, including pipeline management, pre-call planning, and consistent follow-up.
• Self-motivated, goal-oriented, and comfortable balancing independent work with team collaboration.
• Associate degree required; bachelor's degree preferred.

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