Regional Sales Manager

Join Sand Hospitality: Lead, Sell, and Grow

Sand Hospitality is seeking an experienced and results-driven Regional Sales Manager to lead sales efforts across our portfolio of hotels. This role combines hands-on selling with sales leadership, focusing on building client relationships, generating new business, increasing revenue, and supporting sales teams at assigned properties.

The ideal candidate is a proactive hospitality sales professional who enjoys developing business, building strong client partnerships, and helping hotel teams achieve their sales goals.

Compensation & Benefits

• Salary: $70,000–$75,000 annually
• Full-time, exempt position
• Annual performance-based increases
• Medical, dental, and vision insurance
• Company-paid Short- and Long-Term Disability
• Company-paid Basic Life and AD&D insurance
• Voluntary Term Life and AD&D options
• Health Savings Account (HSA) and Flexible Spending Account (FSA)
• 401(k) with company match
• Paid Time Off (PTO) and paid holidays
• Employee discounts at Sand Hospitality properties

Key Responsibilities

Sales & Business Development

• Identify, prospect, qualify, and secure new business for assigned hotels, including corporate accounts, meetings, conferences, group events, and social gatherings.
• Conduct sales calls, presentations, property tours, and outside sales visits.
• Respond to requests for proposals and serve as a primary point of contact for group and event clients.
• Negotiate contracts for guest rooms, meeting space, and food and beverage while supporting revenue goals and client satisfaction.
• Develop and maintain relationships with new and existing clients to encourage repeat business.

Sales Strategy & Revenue Growth

• Analyze local and regional markets to identify new sales opportunities and potential business segments.
• Develop targeted strategies to increase room nights, event bookings, and overall revenue.
• Utilize marketing, social media, and local business networks to generate leads and strengthen brand awareness.
• Collaborate with hotel leadership, the General Manager, and the Director of Sales and Revenue Management on sales and revenue strategies.
• Assist with the development and implementation of annual Sales & Marketing Plans.

Leadership & Team Development

• Coach, mentor, and support hotel sales associates in achieving property and portfolio sales goals.
• Monitor sales activity and results while encouraging accountability and consistent follow-through.
• Provide interim sales leadership and coverage at properties when needed.
• Assist with recruiting, interviewing, onboarding, and training new sales associates.

Reporting & Communication

• Prepare and submit sales activity and productivity reports.
• Communicate new bookings, key accounts, and important sales information to appropriate hotel departments.
• Keep hotel leadership informed of significant sales opportunities, challenges, and market developments.

Client Relationships

• Follow up with clients after bookings and events to ensure satisfaction.
• Maintain relationships with past clients and identify opportunities for repeat business.
• Travel to assigned properties for client meetings, site tours, events, and sales calls.

Safety & Compliance

• Follow and support Sand Hospitality safety, security, and company policies.
• Maintain a professional work environment and uphold high standards of guest and client service.

Qualifications

• Bachelor’s degree in Hospitality, Business Administration, Marketing, or a related field preferred. Equivalent relevant experience will be considered.
• Minimum 3 years of experience in hotel sales, group events, or a related hospitality sales role.
• Multi-property or portfolio sales experience is preferred.
• Demonstrated ability to achieve sales goals and develop new business.
• Previous leadership, coaching, or team development experience preferred.
• Strong communication, presentation, relationship-building, and negotiation skills.
• Ability to analyze market information and adjust sales strategies as needed.
• Proficiency with CRM systems, Microsoft Office, and hospitality sales tools.
• Valid driver’s license and reliable transportation.
• Ability to travel regularly between assigned properties.
• Flexibility to work evenings, weekends, or holidays when business or client needs require.

Work Environment & Schedule

This is a full-time, exempt position, generally requiring at least 40 hours per week. Hours may vary based on business needs, client availability, property visits, and events.

Frequent travel between assigned hotels is required. The Regional Sales Manager must be comfortable working independently while also providing leadership and support to hotel sales teams.

Additional Information

• We are an E-Verify participating employer.
• Employment offers are contingent upon completion of required background check and drug testing.
• Sand Hospitality is an Equal Opportunity Employer (EOE M/F/Vet/Disability).