Segment Manager General Finishing, GI Emeai

Preferred location: Bologna - Italy

This position leads General Finishing segment marketing strategy across EMEAI, including regional marketing planning, customer insights, and Sales enablement. The role creates the segment right to win by aligning the right product, price, promotion, and facilities service model strategy with market needs. You will act as a force multiplier by leading and inspiring cross-functional teams, translating customer and market opportunities into marketing programs and strategic guidance that enable Sales to value sell, capitalize on new business, and deliver profitable growth.