Have you ever enjoyed Arnold®, Brownberry® or Oroweat® bread? A Thomas'® English muffin or bagel? Or perhaps snacked on a Sara Lee®, Entenmann's® or Marinela® cake or donut? If the answer is yes, then you know Bimbo Bakeries USA!
More than 20,000 associates in bakeries, sales centers, offices and on sales routes work to ensure our consumers have the freshest products at every meal. In addition to competitive pay and benefits, we provide a safe and inclusive work environment that appreciates diversity, promotes development and allows our associates to be their authentic selves.
Come join the largest baking company in the world and our family of 20,000 associates nationwide!
Top Reasons to Work at Bimbo Bakeries USA:
Salary Range: $181,600 - $254,200
Annual Bonus Eligibility
Comprehensive Benefits Package
Paid Time Off
401k & Company Match
Position Summary:
Bimbo Bakeries U.S. is looking for a new Sr. Director of Media to lead an exciting transformation in the way we invest in our brands to generate growth.
The Sr. Director of Media will lead the strategy, operating model, and performance agenda for Bimbo Bakeries USA's full funnel media investment (paid, owned, and connected media ecosystem), result in our brands growing at or above category rates. This role is responsible for building a modern media organization that strengthens brand equity, drives consumer demand, improves media effectiveness, and accelerates growth across BBU's portfolio of iconic brands.
This leader will serve as the enterprise media authority and a strategic partner to Brand, Omnichannel, Sales, Consumer Relations, Analytics, Legal, Creative, and agency teams. The role will own the end-to-end media vision, including annual planning, investment strategy, agency leadership, media measurement, test-and-learn