Senior Director, Strategic Accounts

Essential Responsibilities

Strategic Account Leadership

• Own and grow relationships with key strategic accounts, including agricultural cooperatives, distributors, and retail partners.
• Develop and execute account strategies aligned with customer objectives and Verdesian growth goals.
• Lead joint business planning, quarterly business reviews, and long-term account development initiatives.
• Build relationships with executive, commercial, technical, and category management stakeholders.
• Identify decision-makers and influencers to accelerate new program adoption and business growth.

Revenue Growth & Business Development

• Drive revenue growth through new product placement, program expansion, private label, co-formulation, and white-label opportunities.
• Negotiate commercial agreements, including pricing, volume commitments, exclusivity arrangements, and marketing support.
• Develop strategies to increase product adoption and displace competitive offerings.
• Partner with Marketing, Sales, and Agronomy teams to enhance customer engagement and grow market share.
• Implement pull-through initiatives that increase grower adoption and product movement.

Cross-Functional Collaboration

• Coordinate with Marketing, Supply Chain, Regulatory, Finance, Product Development, and Legal teams to deliver customer commitments.
• Advocate internally for customer needs and ensure alignment on product, supply, and pricing decisions.
• Support the development and execution of structured commercial partnerships and strategic agreements.
• Monitor industry trends, competitive activity, and customer needs, providing actionable market insights to leadership.

Forecasting & Performance Management

• Develop accurate sales forecasts and communicate risks and opportunities to leadership.
• Track key performance indicators, including revenue growth, program adoption, and account profitability.
• Maintain account plans, CRM records, pipelines, and opportunity tracking.
• Provide regular updates on account performance, growth opportunities, and strategic initiatives.

• Bachelor's degree in Agriculture, Business, or a related field; MBA preferred.
• 8+ years of experience in strategic account management, business development, commercial leadership, or agricultural sales.
• Proven success managing complex customer relationships and driving profitable growth.
• Experience developing joint business plans with agricultural retailers, cooperatives, distributors, or similar partners.
• Demonstrated success negotiating commercial agreements, including private label, co-formulation, and strategic partnership arrangements.
• Strong communication, presentation, negotiation, and strategic planning skills.
• Experience collaborating with field sales teams to drive customer adoption and market growth.
• Proficiency with CRM platforms and Microsoft Office applications.
• Ability to travel nationally up to 50%.
• Valid driver's license.

• Experience managing national agricultural cooperatives, large distributors, or retail networks.
• Background in crop nutrition, biologicals, seed treatments, or related agricultural inputs.
• Experience with private label, co-formulation, white-label, or toll manufacturing programs.
• Strong understanding of agricultural retail channels, cooperative structures, and dealer economics.
• Track record of securing strategic partnerships and competitive wins within the agricultural industry.
• Experience developing market adoption strategies alongside agronomy and field sales teams.