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Senior Manager, Campaign Analysis

Lancesoft
  • New York, NY
  • $66
  • Instant Apply
2 days ago

Job Description

Job title:           Senior Manager, Campaign Analysis
Duration:         9 Months Contract
Pay Rate:        $60 - $65/hrs. On W2 (Inclusive of all)
Location:         New York, NY
Schedule:       Onsite
 
Responsibilities:
  • Able to analyze data, put together a story of results, and present findings to both internal MACS team and other departments
  • Comfortable to present data findings in front of peers and to leadership
  • Help maintain data cleanliness by Q/A’ing raw campaign data, occasionally helping to correct any data errors
  • Handle ad-hoc requests for activation teams to understand and contextualize campaign data results
  • Provide forward looking recommendations for audience targeting, partner mix, and budget to Activation team and Campaign Planning team
  • Process-oriented, but adaptable to changes due to ever-changing digital landscape
  • Curious, and always wants to be learning new things and pushing to make things more efficient and productive
  • Drive projects forward with BI, Marketing, and Media teams from start to completion. Be the link between marketing and technical teams.
 
Qualifications:
  • Bachelor’s Degree
  • 5+ years of direct experience at a brand, agency, or related vendor in digital media field or role
  • Experience within the digital media industry in marketing, advertising, or advertising technology & analytics, with Entertainment Streaming or DTC brands a plus.
  • Strong understanding and knowledge of digital paid media attribution, metrics (e.G. CPM, CPA, etc), and benchmarks (e.G. Avg view rate for videos, etc)
  • Experience with ad servers (e.G. CM360, etc) and Mobile Measurement Partners (MMP like Kochava or AppsFlyer)
  • Experience with web analytics (e.G. Adobe, Google Analytics, etc)
  • Strong at putting together visual presentations using Google Presentations, PowerPoint or Keynote
  • Strong data analysis skills using Excel, Tableau, Datastudio;immediate to advanced experience building dashboards and other visualizations;extracting data from various data sources to build dashboards and visualization.
  • Proactive and self-motivated.
  • Strong verbal and communication skills.
  • Flexibility and ability to handle multiple projects at one time

Numbers & Facts

LocationNew York, NY
IndustryStaffing/Employment Agencies
Salary$66
Company Size2,000 to 2,499 employees
Year Founded2000
Websitehttp://www.lancesoft.com/

About Company

We are a $125 Million, NMSDC-certified Minority & Woman owned Workforce Solutions Company headquartered in the DC metro area with presence across US with global presence - Canada, Mexico, India, UK, Malaysia, Indonasia, Hongkong, Singapore, UAE. We are specialized in providing Workforce Solutions, SOW project delivery, Engineering Solutions, Creative Services. We currently support 100+ Fortune companies globally and across multiple industry segments. We are currently supporting several massive programs across industry segment nationally/globally (Intel, Ally, AMD, QUALCOMM, Morgan Stanley, Kraft/ Mondelez, MNP, Amdocs, Dell, SanDisk, Medtronic, Becton Dickinson, GE, Lockheed Martin, UTC, L-3 Communications, Caterpillar, BMW, Mercedes Benz, National Grid, Dominion, Energy Future Holdings, PSEG, 3M, Fidelity, Aetna, Humana, Johnson & Johnson, Pfizer, Merck etc). 

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender, identity, national origin, disability, or protected veteran status.

Skills

  • Adobe Product Familyunmatched
  • Advertisingunmatched
  • Analysis Skillsunmatched
  • Apple Macsunmatched
  • Benchmarkingunmatched
  • Budgetingunmatched
  • Business Intelligenceunmatched
  • Campaignsunmatched
  • Certified Public Accountant (CPA)unmatched
  • Communication Skillsunmatched
  • Data Analysisunmatched
  • Digital Mediaunmatched
  • Entertainment and Mediaunmatched
  • Google Analyticsunmatched
  • Leadershipunmatched
  • Marketingunmatched
  • Metricsunmatched
  • Microsoft PowerPointunmatched
  • Multitaskingunmatched
  • Presentation/Verbal Skillsunmatched
  • Reporting Dashboardsunmatched
  • Tableauunmatched
  • Technical Marketingunmatched
  • Vertical/Industry Marketingunmatched
  • Web Analyticsunmatched

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