Agency:

Credera

Job Function:

Consulting

Job Subfunction:

Marketing Consulting

Job Description:

Senior Manager – MarTech Strategy

 

Credera is seeking a Senior Manager to join our Marketing Solutions practice. You will lead delivery teams, own day-to-day client engagements, and ensure the quality and cohesion of solutions while balancing strategic guidance with hands-on problem-solving.

The ideal candidate brings an ownership mindset and expertise in program management, stakeholder alignment, and MarTech and marketing operations strategy. They can create structure in ambiguous environments, develop teams, strengthen client relationships, and contribute to practice growth.

 

Key Responsibilities

 

Engagement Leadership and Client Ownership

• Own client engagement outcomes, including delivery quality, team performance, client satisfaction, scope, timelines, resources, budgets, and risk management.

• Lead client workshops, discovery sessions, and executive presentations.

• Build trusted relationships with client leaders and identify opportunities to deepen the partnership.

 

Solution Strategy and Design

• Define and oversee the engagement strategy, framework, and solution architecture.

• Design end-to-end marketing programs, MarTech strategies, operating models, and roadmaps aligned with business goals and the client’s marketing maturity.

• Ensure functional and technical workstreams integrate into a cohesive solution.

 

Team Development

• Lead, coach, and develop Consultants and Senior Consultants by setting clear expectations, delegating effectively, and providing regular feedback.

• Partner with practice leadership on staffing and resourcing needs.

• Foster a high-performing, inclusive team culture.

 

Practice and Business Development

• Shape proposals, statements of work, RFP responses, and client pursuits.

• Identify account expansion opportunities and help develop new offerings, particularly where marketing, customer data, and trust or privacy intersect.

• Strengthen the practice through reusable assets, methodologies, thought leadership, recruiting, and community initiatives.

 

Skills & Qualifications

 

Professional Background

• 8 years minimum of consulting experience or 10+ years of progressive experience in product leadership, marketing technology, technology sales, or operations, with exposure to marketing, customer engagement, loyalty, or digital commerce.

• Demonstrated success leading client engagements from concept through execution with accountability for outcomes.

• Experience building and developing cross-functional teams in entrepreneurial or high-growth environments.

• Preferred: Experience in regulated or trust-sensitive domains, such as security, identity, payments, data privacy, or compliance.

 

Functional MarTech Expertise

• Expertise designing customer-facing strategies, programs, and operating processes across marketing, loyalty, commerce, or digital products.

• Ability to translate business strategy into operating model recommendations, capability roadmaps, and outcome-based plans.

• Strong understanding of MarTech and customer data ecosystems, including identity, data governance, privacy, and integration, or a demonstrated ability to build expertise quickly in a new technology landscape.

 

Core Competencies

• Strong executive communication skills and confidence presenting to vice president– and C-suite–level stakeholders.

• Strategic, hands-on leadership with the ability to manage competing priorities, create structure, and act decisively in ambiguous environments.

• Demonstrated leadership presence and team-building ability.

• Commercial acumen and an entrepreneurial mindset, with the ability to shape pursuits, grow client accounts, and translate capabilities into client value.

$160,000 > $200,000

To the extent permissible by local law, Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.

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