If you are looking to be part of a company focused on making our roads and communities safer, apply to join our team of talented individuals today!
- Please note - The pay rate will be based on experience*
What TAPCO has to offer you
- 10 Paid Holidays
- Paid Vacation and Personal Time (starting day one)
- Four Weeks of Paid Parental Leave with no waiting period
- 401K Plan with Employer Match (fully vested on day one)
- Company-Funded Short-Term Disability
- Health, Vision, and Dental insurance
- Quarterly Company Events and Lunches
- Have a say in TAPCO Happenings by joining the Fun or Safety Committee
What you will accomplish as an Senior Marketing Creative & Operations Manager at TAPCO:
Reporting to the Director of Marketing, this position serves as a member of the Marketing Leadership Team and owns the Marketing Operations Center of Excellence for creative production and events to contribute to lead generation growth. Responsible for defining and managing marketing workflows, resource allocation, and project plans that enable the successful execution of campaigns, creative assets, tradeshows, and virtual events.
This role acts as the steward of TAPCO's brand standards, ensuring consistency and quality across all marketing channels and customer touchpoints. The position coordinates internal teams, external agencies, freelancers, and vendors to produce a wide range of marketing deliverables, including creative design, copywriting, multimedia, video, 3D renderings, print, email marketing, marketing automation, websites, digital media, and experiential programs.
The Senior Marketing Creative & Operations Manager leads event and creative production personnel, develops team capabilities, and balances internal and external resources to optimize capacity, efficiency, and budget stewardship. The role also serves as platform owner for virtual event systems, digital asset management (DAM) and tradeshow technologies.
Working closely with the Campaign, Content, and Digital Marketing Centers of Excellence, this position develops work plans and production schedules that support campaign execution, revenue objectives, and pipeline goals while providing performance reporting and optimization recommendations to executive leadership.
Duties and Responsibilities
Define and optimize marketing operations processes, workflows, and resource planning to deliver efficient and consistent omnichannel marketing experiences.
- Lead and develop creative production and event team members through coaching, goal setting, performance management, and professional development.
- Expert in tradeshow and event planning logistics to meet demanding timelines and complexity of exhibiting at live events with booth staffing, labor, set up, shipping, QA, continuous improvement and ROI analysis
- Develop and manage sales enablement materials, including presentations, collateral, and supporting assets that improve sales effectiveness.
- Build and maintain project plans that define scope, priorities, timelines, dependencies, and delivery expectations.
- Drive project execution through clear milestones, accountability, and on-time delivery.
- Lead marketing traffic management, resource allocation, workload prioritization, and agency/freelancer coordination.
- Partner with subject matter experts to develop content, messaging, and supporting creative assets.
- Manage stakeholder review and approval workflows while ensuring alignment, quality, and timely decision-making.
- Define and maintain file management, taxonomy, and asset governance standards across marketing systems.
- Serve as platform owner for marketing technologies, digital asset management systems, and related vendor relationships.
- Manage production vendors, contracts, budgets, billing, onboarding, and performance expectations.
- Analyze and report on project management, production, and operational performance metrics to drive continuous improvement.
- Champion TAPCO's values: Safety First, Fight for the Greater Good, Get Stuff Done, Be Helpful, and Figure It Out.
- Perform other duties as assigned.
Required Qualifications
- Professional and positive attitude, with an energetic work ethic.
- Positive, professional attitude with a strong sense of ownership and accountability.
- Proven leadership experience managing marketing operations, creative production, or project-based teams.
- Strong project management skills with the ability to prioritize, organize, delegate, and execute multiple initiatives simultaneously.
- Effective relationship builder who collaborates across departments and levels of the organization.
- Self-motivated, highly organized, detail-oriented, and capable of operating independently.
- Strong verbal, written, and interpersonal communication skills.
- Ability to adapt to changing priorities and anticipate workflow requirements in a fast-paced environment.
- Proficiency in Microsoft Office Suite, including Excel, Word, PowerPoint, and Outlook.
- Strong analytical and problem-solving skills with a focus on continuous improvement.
- Experience managing agencies, vendors, freelancers, and cross-functional stakeholders.
Required Experience
- Bachelor's degree in Marketing, Business, Communications, Design or a related field and/or commensurate on-the-job experience
- Minimum of 7 years of experience in marketing operations or an equivalent combination of education and experience
- Excellent knowledge and design sense for multi-media, print and digital production and processes
- Prior experience using marketing project software and Adobe suite (CMS systems & HubSpot a plus)
- Experience with DAM systems and taxonomy of creative artwork and files
- Prior experience working in a fast-paced, team-based environment
About Us
At TAPCO, we aim to enhance transportation and personal safety in our communities through innovative solutions and products. We are driven to save lives! Are you looking for a career where you can earn a great wage based on experience and performance, your contributions are recognized, and you will have growth potential? Then choose TAPCO!
As an EEO Employer, including Veterans and Individuals with Disabilities, all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, veteran or disability status or other acceptable taglines in all printed employment advertisements.
If any assistance is needed with the application process, please contact TAPCO HR at 800-236-4462
8:00-5:00pm