Senior Marketing Manager - Restaurant Group

DescriptionNextGen Hospitality Solutions is looking for a Senior Marketing Manager to lead our marketing initiatives for our expanding restaurant group in Costa Mesa. This full-time, on-site position offers a unique opportunity to shape and execute strategic marketing campaigns that elevate our brand in the competitive restaurant industry.As the Senior Marketing Manager, you will oversee all marketing activities, from brand development to digital marketing strategies. Collaborating closely with our culinary and operations teams, you will ensure that marketing campaigns resonate with our target audience and reflect the innovative spirit of our restaurant offerings. This role is pivotal in driving customer engagement and revenue growth.We offer a competitive salary range of $100,000 - $120,000 annually, along with a comprehensive benefits package designed to support your personal and professional growth.ResponsibilitiesDevelop and implement comprehensive marketing strategies for multiple restaurant brandsManage and optimize digital marketing campaigns across various platformsCollaborate with cross-functional teams to ensure brand consistencyAnalyze market trends and customer insights to drive strategic decisionsOversee the creation of engaging content for social media, websites and promotional materialsLead market research efforts to identify new opportunitiesMonitor and report on the effectiveness of marketing campaignsManage marketing budgets and allocate resources effectivelyRequirementsBachelor's degree in Marketing, Business Administration, or a related field8+ years of experience in marketing management within the restaurant or hospitality industryStrong understanding of digital marketing tools and analyticsProven track record of successful marketing campaignsExcellent leadership, communication,and interpersonal skillsStrong analytical and creative problem-solving abilitiesExperience with customer relationship management (CRM) systemsAbility to thrive in a fast-paced, dynamic enviroment#J-18808-Ljbffr