SOCIAL MEDIA ANALYST

CornerStone Staffing is seeking a detail-oriented Social Media Analyst to support a global social media team. This role transforms social media performance data into actionable insights while ensuring accurate campaign tracking, consistent content tagging, and efficient publishing workflows. The ideal candidate combines strong analytical skills with social media platform knowledge to improve reporting accuracy, identify emerging trends, and support data-driven content decisions.

SOCIAL MEDIA ANALYST

LOCATION: Addison, TX | Hybrid – Onsite Monday–Thursday, Remote Friday

COMPENSATION & SCHEDULE

• Pay Rate: $27.00 per hour

• Schedule: Monday–Friday, 40 hours per week

• Contract Duration: 12 months, with potential for extension

• Social Media Analytics & Reporting: Produce weekly performance reports, maintain KPI dashboards, analyze campaign results, and provide actionable recommendations to improve engagement and content performance.

• Campaign Tracking & Data Management: Manage UTM parameters, content tagging, campaign taxonomy, and naming conventions. Audit social media data to ensure accurate reporting and consistent tracking across global markets.

• Trend Monitoring & Social Listening: Monitor TikTok, Instagram, Facebook, LinkedIn, and YouTube for emerging trends, platform updates, algorithm changes, competitor activity, and relevant industry conversations.

• Platform Administration & Workflow Management: Administer social media management and listening tools, manage user permissions and platform access, maintain content calendars, and coordinate legal and stakeholder approval workflows.

• Cross-Functional Collaboration & Troubleshooting: Partner with creative, marketing, legal, IT/InfoSec, and global teams to resolve platform issues, coordinate software reviews, document processes, and communicate performance insights.

MINIMUM QUALIFICATIONS

• 1–3 years of experience in social media analytics, digital marketing reporting, marketing operations, or a closely related role.

• Strong Microsoft Excel skills, including KPI tracking, data analysis, reporting, and dashboard development. Working knowledge of UTM tracking, content tagging, campaign taxonomy, and data accuracy standards.

• Hands-on experience with social media analytics, management, or listening platforms, along with demonstrated ability to manage reporting workflows, content calendars, and multiple priorities.

• Experience supporting global or multi-market social media teams, including standardized reporting and content governance.

• Familiarity with social platform administration, user permissions, ad account access, and coordination with IT or information security teams.

• Interest in beauty, cosmetics, consumer products, or trend-driven industries.

CORE TOOLS & SYSTEMS

• Microsoft Excel and Power BI – Reporting, dashboards, and KPI analysis

• Dash Social – Social media management, tagging, and performance tracking

• Meltwater and WGSN – Social listening, trend monitoring, and competitive insights

• Meta Business Suite / Business Manager – Facebook and Instagram analytics and access management

• TikTok Analytics – Content performance and audience insights

• LinkedIn Analytics – Engagement and campaign measurement

• YouTube Analytics – Video and Shorts performance tracking

LEGAL NOTICE

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