Social Media Assistant

• Create, schedule, and publish engaging content across Facebook, Instagram, and other social media platforms.
  
  
• Capture photos and short videos of classroom activities, learning experiences, special events, and school celebrations.
  
  
• Create visually appealing graphics, reels, stories, and posts using Canva or similar design platforms.
  
  
• Develop creative content that highlights our curriculum, teachers, classroom environments, and daily learning experiences.
  
  
• Maintain a consistent posting schedule and ensure content reflects the school's brand and values.
  
  
• Stay current with social media trends, popular audio, and creative marketing ideas relevant to parents and families.
  
  

• Help promote upcoming school events, enrollment opportunities, summer camp, and school activities.
  
  
• Develop content that showcases the benefits of our educational programs and encourages prospective families to schedule a school tour.
  
  
• Help increase our social media engagement, followers, reach, and overall online visibility.
  
  
• Monitor and respond to social media comments and messages professionally, directing enrollment inquiries to the appropriate school administrator.
  
  
• Research local community events, businesses, and partnership opportunities that could increase school awareness.
  
  
• Help promote the school within the Alpharetta and Johns Creek communities.
  
  

• Attend select school events to capture photos and videos for social media.
  
  
• Highlight special classroom projects, seasonal activities, teacher appreciation, celebrations, and family engagement events.
  
  
• Work with teachers and school leadership to identify fun and meaningful classroom moments worth sharing.
  
  
• Maintain an organized library of approved school photos, videos, and marketing content.
  
  

• Assist with developing a monthly social media content calendar.
  
  
• Track post engagement, views, reach, and follower growth.
  
  
• Identify successful content and recommend new ideas to improve engagement.
  
  
• Assist with seasonal enrollment campaigns and other marketing initiatives.
  
  

• Experience managing social media accounts, preferably for a business, school, or organization.
  
  
• Familiarity with Instagram, Facebook, Reels, Stories, and other social media features.
  
  
• Experience with Canva, CapCut, or similar content creation tools.
  
  
• Strong photography and videography skills.
  
  
• Creative eye for design, presentation, and storytelling.
  
  
• Excellent written communication and attention to detail.
  
  
• Organized, dependable, and able to work independently.
  
  
• Comfortable interacting with teachers, administrators, parents, and children in a professional setting.
  
  
• Experience in childcare, education, or family-oriented marketing is a plus.
  
  

• Must maintain strict confidentiality and follow all school policies regarding children's privacy, photography, and media permissions.
  
  
• Must obtain appropriate approval before publishing any school-related photos, videos, or information.
  
  
• Must represent the school professionally and positively in all online interactions.