Social Media Specialist

Digital Ally

Lenexa, Kansas

JOB DETAILS
SKILLS
Best Practices, Blog, Business Growth, Content Development, Customer Relationship Management (CRM), Facebook, Improvement Metrics, Legal, LinkedIn, Marketing, Marketing Communications Plan, Media Buying and Planning, Mine Reports, Online Marketing, Progress Reports, Reporting Skills, Sales, Social Media, Test Plan/Schedule, Twitter, YouTube
LOCATION
Lenexa, Kansas
POSTED
Today
Summary:
 
Duties Include: Collaborate with marketing, sales and management teams to develop marketing and communications plans that leverage social media. Responsible for developing content across social media channels. This could include blog posts, tweets, status updates, pins, photos and videos. Creates, manages and grows business presence across social media channels, including, but not limited to blogs, Twitter, Facebook, Pinterest, LinkedIn, youTube and Instagram. Leverages measurement tools to provide progress reports and mine insights, while continually finding ways to improve on those metrics through testing and new initiatives. Manage & Input leads into CRM. Responsible for managing and creating internal daily news updates.
 
Physical Requirement: None.


Summary:
 
Duties Include: Collaborate with marketing, sales and management teams to develop marketing and communications plans that leverage social media. Responsible for developing content across social media channels. This could include blog posts, tweets, status updates, pins, photos and videos. Creates, manages and grows business presence across social media channels, including, but not limited to blogs, Twitter, Facebook, Pinterest, LinkedIn, youTube and Instagram. Leverages measurement tools to provide progress reports and mine insights, while continually finding ways to improve on those metrics through testing and new initiatives. Manage & Input leads into CRM. Responsible for managing and creating internal daily news updates.
 
Physical Requirement: None.


Skills: Working knowledge and real-world experience in planning, managing and executing social media initiatives. Real-word experience planning social media programs that span owned (eg Blogs), earned (eg Facebook) and paid ads (sponsored tweets). Knowledge of Digital Marketing current best practices and understanding of Digital production processes. Knowledge of social media strategy and legal guidelines.
 
Education/Experience: Associates degree or higher in Communication, Marketing or a related field strongly preferred. Some professional experience using as many of the above skills and duties as possible highly preferred.


Skills & Requirements

Skills: Working knowledge and real-world experience in planning, managing and executing social media initiatives. Real-word experience planning social media programs that span owned (eg Blogs), earned (eg Facebook) and paid ads (sponsored tweets). Knowledge of Digital Marketing current best practices and understanding of Digital production processes. Knowledge of social media strategy and legal guidelines.
 
Education/Experience: Associates degree or higher in Communication, Marketing or a related field strongly preferred. Some professional experience using as many of the above skills and duties as possible highly preferred.

About the Company

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Digital Ally