Primary Skills: Product Strategy (advanced), Go-to-Market Execution (advanced), AI Product Launches (advanced), Customer Workflow Analysis (advanced), B2C (advanced)
Contract Type: W2
Duration: 6+ Months (Possible Extension)
Location: San Jose, CA/ San Francisco, CA (Hybrid)
Pay Range: $110 - $120 per hour on W2
Job SummaryThis role seeks a motivated Product Marketing Manager who is responsible for defining and executing the product marketing strategy for AI-powered features within a document creation and consumption platform. You will influence product roadmaps, translate technical capabilities into compelling customer value, and lead the successful launch of new AI innovations. Your focus will be on understanding customer needs and market trends to drive adoption and business impact.
Key Responsibilities:- Drive product marketing strategy for AI innovations.
- Influence product roadmaps based on market insights.
- Develop compelling value propositions and use cases.
- Lead go-to-market execution for new AI launches.
- Analyze launch performance and recommend optimizations.
Must-Have Skills:- Ability to translate technical product details for diverse audiences.
- Proven experience in product marketing launches.
- Strong ability to define audience segment strategy.
- Focusing on the micro/SMB business professional audience and driving net new AI launches while evolving Acrobat.
- This role requires experience in B2B SaaS or enterprise software marketing.
Industry Experience:
This role requires experience in the software-as-a-service (SaaS) industry, particularly with scaled consumer or hybrid consumer/SaaS products.
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