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Sr. Product Marketing Manager, Bee

Amazon.com Inc
  • San Francisco, CA
    13 days ago

    Job Description

    Bee is building Amazon"s personal context layer, a wearable and an intelligence system that capture the customer"s day and turn it into private memory that makes every Amazon surface more personal. We were acquired by Amazon and operate as a startup inside it: small team, fast shipping, high ownership.

    You will translate product capability into launches customers understand, not feature lists, but the reason someone wears an always-on device and pays a subscription for what it remembers. It means owning Bee"s voice everywhere it shows up: social, community, app store, packaging, the website, the launch moment. It means owning the community we already have, our best customers buy Bee for their spouses, parents, and colleagues, and they tell us what to build next, and building the referral motion that behavior implies. And it means leading category education, because most of the market has never heard of ambient AI.

    A day in the life

    • Own positioning and messaging for Bee. Define what the product is, who it"s for, and why it matters.
    • Run launches end to end.
    • Own social. Set the voice, plan the calendar, and ship the work.
    • Own community. Our most engaged customers are our best source of insight and our most effective acquisition channel.
    • Lead category education. Ambient AI is new and most people have never heard of it. Build the brand and content work that explains what it is, why it helps, and why Amazon is the right company to build it.

    About the team

    Bee is a small team building a new kind of product inside Amazon.

    We were a startup, we were acquired, and we still operate like the former, we ship fast, we make decisions in the room, and everyone here does more than their title.

    Numbers & Facts

    LocationSan Francisco, CA
    IndustryRetail
    Company Size10,000 employees or more
    Year Founded1994
    Websitehttp://Amazon.com/militaryroles

    About Company

    At Amazon, we don’t wait for the next big idea to present itself. We envision the shape of impossible things and then we boldly make them reality. So far, this mindset has helped us achieve some incredible things. Let’s build new systems, challenge the status quo, and design the world we want to live in. We believe the work you do here will be the best work of your life.

    Wherever you are in your career exploration, Amazon likely has an opportunity for you. Our research scientists and engineers shape the future of natural language understanding with Alexa. Fulfillment center associates around the globe send customer orders from our warehouses to doorsteps. Product managers set feature requirements, strategy, and marketing messages for brand new customer experiences. And as we grow, we’ll add jobs that haven’t been invented yet.

    It’s Always Day 1
    At Amazon, it’s always “Day 1.” Now, what does this mean and why does it matter? It means that our approach remains the same as it was on Amazon’s very first day – to make smart, fast decisions, stay nimble, invent, and stay focused on delighting our customers. In our 2016 shareholder letter, Amazon CEO Jeff Bezos shared his thoughts on how to keep up a Day 1 company mindset. “Staying in Day 1 requires you to experiment patiently, accept failures, plant seeds, protect saplings, and double down when you see customer delight,” he wrote. “A customer-obsessed culture best creates the conditions where all of that can happen.” You can read the full letter here

    Our Leadership Principles
    Our Leadership Principles help us keep a Day 1 mentality. They aren’t just a pretty inspirational wall hanging. Amazonians use them, every day, whether they’re discussing ideas for new projects, deciding on the best solution for a customer’s problem, or interviewing candidates. To read through our Leadership Principles from Customer Obsession to Bias for Action, visit https://www.amazon.jobs/principles

    Skills

    • Artificial Intelligence (AI)unmatched
    • Calendar Managementunmatched
    • Memory Hardwareunmatched
    • Product Marketingunmatched
    • Product/Service Launchunmatched
    • Startupunmatched
    • Team Buildingunmatched

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