Amazon.com Inc logo

Sr Product Marketing Manager, Freight & Air Cargo

Amazon.com Inc
  • Seattle, WA
    1 day ago

    Job Description

    Amazon Supply Chain Services (ASCS) is dedicated to solving one of the most complex challenges businesses face today: running supply chains that are resilient, cost-efficient, and capable of keeping pace with customer expectations across every channel. What we did for cloud computing with AWS, we are now doing for logistics: we built the infrastructure to serve our own customers and have now opened that network to power any business, across every mile, every channel, and every customer.

    Within ASCS, Amazon Air Cargo and Amazon Freight are extending world-class transportation solutions to B2B customers - from air cargo services that deliver unparalleled speed and reliability, to freight solutions that offer shippers of all sizes access to Amazon"s ground transportation network. Our growth requires leaders who move fast, have an entrepreneurial spirit, unrelenting tenacity to get things done, and are capable of breaking down and solving complex problems.

    We are seeking a driven, strategic, and customer-obsessed Senior Product Marketing Manager to lead go-to-market strategy and execution across ACAR and Freight. In this role, you will define and drive the marketing and go-to-market strategy for current and future transportation solutions, develop compelling positioning and messaging, and enable cross-functional teams to drive shipper acquisition and revenue growth. You will work at both the strategic and tactical level - from the creation of plans to the brass tacks of execution.

    This is a high-impact, highly visible role that requires you to work hand in glove with Business Development, Product, Operations, Commercial, Finance, Legal, Pricing, Science, and the broader ASCS marketing team. The ideal candidate is an experienced B2B marketer who thrives in ambiguity, excels in cross-functional influence and collaboration, and has the ability to think strategically while paying careful attention to detail.

    Key Job Responsibilities

    • Go-to-Market Strategy: Own end-to-end GTM planning and execution for ACAR and Freight product launches, feature rollouts, pricing programs, and service expansions that drive shipper acquisition, adoption, and revenue growth
    • Positioning & Messaging: Develop clear, compelling, and differentiated product positioning and customer-facing messaging for air cargo and freight solutions across SMB and Enterprise segments
    • Market & Competitive Intelligence: Conduct qualitative and quantitative research to understand shipper needs; use market and competitive intelligence to identify gaps, inform feature prioritization, and develop strategic options to strengthen our value proposition
    • Sales & Partner Enablement: Equip sales, business development, and partner teams with the tools, content, training, and narratives needed to effectively communicate value and close deals - including one-pagers, solution briefs, battlecards, case studies, and presentations
    • Campaign Strategy & Execution: Define and execute integrated marketing campaigns across paid, owned, and partner channels; develop detailed segmentation, channel, and campaign strategies to drive awareness, education, and engagement with target audiences
    • Cross-Sell & Portfolio Narrative: Partner with the broader ASCS PMM team to develop cross-sell narratives and ensure ACAR and Freight messaging ladders up to the unified ASCS portfolio story
    • Performance & Optimization: Define KPIs, measurement plans, and "test and learn" frameworks for campaigns; track ROI and continuously optimize investments based on data and insights
    • Executive Communication: Influence executive leaders through formal narratives and presentations; communicate customer feedback to Product and provide input on roadmap prioritization, pricing, and feature development
    • Cross-Functional Leadership: Lead initiatives end-to-end in close collaboration with Business Development, Product, Operations, Commercial, Finance, Legal, Pricing, Science, and the broader marketing organization

    Basic Qualifications

    • 6+ years of professional non-internship marketing experience
    • Experience building, executing, and scaling cross-functional marketing programs or campaigns from concept to completion
    • Experience using data and metrics to drive improvements and measure results
    • Experience presenting metrics and progress to goal to senior leadership
    • Bachelor"s degree or equivalent

    Preferred Qualifications

    • Experience building, executing, and scaling B2B go-to-market programs in logistics, transportation, supply chain, or related industries
    • Experience with customer segmentation, profiling, and targeting across SMB and Enterprise audiences
    • Experience developing product positioning and messaging for complex, multi-feature B2B solutions
    • Experience using SQL or other analytical tools for conducting data analysis
    • Experience working with sales and business development teams to develop enablement materials and co-marketing strategies
    • Experience managing partner marketing programs and co-marketing relationships
    • Aviation, cargo, freight, or logistics industry knowledge preferred
    • MBA or advanced degree preferred

    About the Team

    The ASCS Product Marketing team is the positioning and go-to-market layer within the broader ASCS marketing organization. Our mission is to deeply understand shippers, translate insight into clear and differentiated value propositions, and drive measurable adoption and growth. We operate at the intersection of Product, Sales, Finance, and Operations, combining analytical rigor with strong storytelling.

    Our culture is high-ownership, data-driven, and collaborative. We support one another, debate respectfully, and hold a high bar for evidence while maintaining empathy and integrity in how we work together and serve our customers.

    Location

    We are open to hiring candidates to work out of one of the following locations:

    Bellevue, WA, USA

    New York, New York, USA

    Numbers & Facts

    LocationSeattle, WA
    IndustryRetail
    Company Size10,000 employees or more
    Year Founded1994
    Websitehttp://Amazon.com/militaryroles

    About Company

    At Amazon, we don’t wait for the next big idea to present itself. We envision the shape of impossible things and then we boldly make them reality. So far, this mindset has helped us achieve some incredible things. Let’s build new systems, challenge the status quo, and design the world we want to live in. We believe the work you do here will be the best work of your life.

    Wherever you are in your career exploration, Amazon likely has an opportunity for you. Our research scientists and engineers shape the future of natural language understanding with Alexa. Fulfillment center associates around the globe send customer orders from our warehouses to doorsteps. Product managers set feature requirements, strategy, and marketing messages for brand new customer experiences. And as we grow, we’ll add jobs that haven’t been invented yet.

    It’s Always Day 1
    At Amazon, it’s always “Day 1.” Now, what does this mean and why does it matter? It means that our approach remains the same as it was on Amazon’s very first day – to make smart, fast decisions, stay nimble, invent, and stay focused on delighting our customers. In our 2016 shareholder letter, Amazon CEO Jeff Bezos shared his thoughts on how to keep up a Day 1 company mindset. “Staying in Day 1 requires you to experiment patiently, accept failures, plant seeds, protect saplings, and double down when you see customer delight,” he wrote. “A customer-obsessed culture best creates the conditions where all of that can happen.” You can read the full letter here

    Our Leadership Principles
    Our Leadership Principles help us keep a Day 1 mentality. They aren’t just a pretty inspirational wall hanging. Amazonians use them, every day, whether they’re discussing ideas for new projects, deciding on the best solution for a customer’s problem, or interviewing candidates. To read through our Leadership Principles from Customer Obsession to Bias for Action, visit https://www.amazon.jobs/principles

    Skills

    • Air Cargounmatched
    • Alliance/Partner Marketingunmatched
    • Amazon Web Services (AWS)unmatched
    • Aviation Industryunmatched
    • Business Administrationunmatched
    • Business Developmentunmatched
    • Business-to-Business (B2B)unmatched
    • Business-to-Business (B2B) Marketingunmatched
    • Campaignsunmatched
    • Cargo/Freightunmatched
    • Channel Strategiesunmatched
    • Cloud Computingunmatched
    • Communication Skillsunmatched
    • Competitive Analysis/Strategyunmatched
    • Cross-Functionalunmatched
    • Cross-Sellingunmatched
    • Customer Relationsunmatched
    • Customer/Client Researchunmatched
    • Data Analysisunmatched
    • Detail Orientedunmatched
    • Entrepreneurshipunmatched
    • Establish Prioritiesunmatched
    • Financeunmatched
    • Financial Operationsunmatched
    • Functional Programming Languagesunmatched
    • Improvement Metricsunmatched
    • Leadershipunmatched
    • Legalunmatched
    • Logisticsunmatched
    • Market Entry Strategyunmatched
    • Market Segmentationunmatched
    • Marketingunmatched
    • Marketing Campaignunmatched
    • Marketing Strategyunmatched
    • Marketing/Promotional Messagingunmatched
    • Metricsunmatched
    • Needs Assessmentunmatched
    • Operational Auditunmatched
    • Outbound Marketingunmatched
    • Pagerunmatched
    • Partner Salesunmatched
    • Performance Metricsunmatched
    • Performance Tuning/Optimizationunmatched
    • Pricingunmatched
    • Problem Solving Skillsunmatched
    • Process Improvementunmatched
    • Product Developmentunmatched
    • Product Marketingunmatched
    • Product Positioningunmatched
    • Product/Service Launchunmatched
    • Qualitative Researchunmatched
    • Quantitative Researchunmatched
    • Relationship Marketingunmatched
    • Return on Investment (ROI)unmatched
    • Revenue Growthunmatched
    • SQL (Structured Query Language)unmatched
    • Salesunmatched
    • Sales Closing Skillsunmatched
    • Storytellingunmatched
    • Strategic Planningunmatched
    • Supply Chainunmatched
    • Team Playerunmatched

    Be found by employers

    5,500+ employers search our resume database daily. Add yours to get found by recruiters looking for candidates like you.

    Level up your application

    Professional resume templates

    Browse dozens of recruiter approved resume templates, layouts and formats. Choose your favorite and make it your own in minutes.

    Free resume templates

    Free resume builder

    Improve your existing resume or start from scratch and create a standout, ATS-friendly resume. Add job-specific content, download and apply.

    Free resume builder