Primary Skills: QuickBooks Payments Messaging and Positioning (advanced), Campaign Management (advanced), Market Analysis (advanced), Product Marketing Strategy (advanced), Data Analysis (intermediate)
Contract Type: W2
Duration: 10 months
Location: Mountain View, CA (#LI-Onsite)
Pay Range: $90-$93
#LP
Job Summary: This role is pivotal in driving the growth of QuickBooks Payments for small and medium-sized businesses by crafting compelling messaging and go-to-market strategies. You will leverage data and customer insights to create demand, increase adoption, and boost transaction volume. The objective is to make QuickBooks Payments the preferred solution for businesses managing their payments.
Key Responsibilities:- Develop targeted messaging and go-to-market plans based on customer segments.
- Create clear creative briefs for cross-functional campaign execution.
- Manage complex, multi-channel marketing campaigns from start to finish.
- Analyze campaign performance and provide data-driven recommendations.
- Develop marketing collateral and sales tools to highlight product benefits.
Must-Have Skills:- Proven messaging and positioning expertise.
- Strong project management and process orientation.
- Analytical and problem-solving skills.
Industry Experience:- Experience in payments, fintech, or financial services is preferred, with a strong understanding of the small and medium-sized business market.
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