Strategic Communications Specialist

Job Summary: The Strategic Communications Specialist (SCS) supports the execution of Cinnaire’s strategic communications and marketing initiatives while helping tell the organization’s story across multiple platforms and audiences. This role combines content development, graphic design, event planning, and administrative coordination to ensure consistent brand visibility and engagement with internal and external stakeholders. The ideal candidate is a creative communicator, strong writer, organized 
project manager, and experienced graphic designer who thrives in a fast-paced, deadline-driven environment.

Essential Duties and Responsibilities:

1. Support the Strategic Communications (SC) team in coordinating communications needs and deliverables across Cinnaire’s business lines.
2. Create compelling content for internal and external communications, including newsletters, press releases, case studies, social media content, executive communications, award submissions, and marketing collateral.
3. Using established InDesign templates and brand standards, design and produce print and digital marketing materials, including advertisements, signage, presentations, event materials, infographics, and promotional assets utilizing brand guidelines
4. Coordinate and maintain inventory of collateral, tradeshow assets and marketing materials for conferences and events, including preparation and distribution of materials as needed.
5. Manage and maintain organizational websites utilizing WordPress and ensure content remains current and aligned with strategic priorities.
6. Develop and manage email marketing campaigns, newsletters, surveys, and stakeholder outreach initiatives through platforms such as Constant Contact and SurveyMonkey.
7. Maintain Cinnaire’s media distribution platform; distribute press releases and media advisories; and track and report media coverage.
8. Manage event logistics, vendor relationships, promotional materials, registrations, speaker coordination, and post-event evaluations.
9. Pursue and coordinate speaking opportunities, award submissions, and thought leadership opportunities that elevate organizational visibility.
10. Maintain the Marketing Resources library to ensure current materials are organized, updated and readily accessible.
11. Draft social media posts and develop supporting graphics to execute Cinnaire’s social media plan and content calendar.
12. Monitor digital engagement, website traffic, social media performance, and marketing analytics, providing regular reporting.

Qualifications and Skills:

• Bachelor’s degree in communications, marketing, journalism, graphic design, public relations, or a related field preferred; equivalent combination of education, training, portfolio, and relevant experience will be considered.
• Minimum six (6) years of professional experience in communications, marketing, public relations, or related disciplines.
• Demonstrated experience in graphic design and visual storytelling.
• Exceptional writing, editing, proofreading, and copywriting skills with the ability to adapt messaging for diverse audiences.
• Strong event planning and project management experience, including coordination of multiple concurrent initiatives.
• Proficiency in Microsoft Office applications: Excel, PowerPoint as well as WordPress, Photoshop, InDesign, Constant Contact, Survey Monkey
• Demonstrable experience in coordinating integrated marketing deliverables, such as collateral material, digital announcements and press releases
• Working knowledge of digital marketing, web analytics, and social media performance measurement.

Key Competencies:

• Analysis to Synthesis: Interprets data and information from multiple sources and translates it into coherent messages that inform decisions.
• Intellectual Agility: Can flex and adapt thinking skills to meet the needs of different situations and circumstances. Doesn’t limit problem solving to one approach or methodology.
• Perseverance: Accepts uncertainty by remaining focused and engaged on assignments. Looks for plausible solutions to difficult problems.
• Insight to Action: Acts on conviction and advances from concept to implementation towards a goal. Draws upon knowledge and professional judgment to orchestrate the steps required to get results.
• Inclusion Awareness: Identify the benefits and advantages of harnessing the collective insights of various individuals in the organization.

Reporting Relationship: Reports to Senior Vice President, Strategic Communications

Supervisory Relationship: None

Physical Requirements:
• The ability to sit at a computer for extended periods of time
• Ability to work on a computer for extended periods of time. 

Travel Required:
• 5% travel 
• Must be able to work in-office one day per week

Salary: Cinnaire offers a comprehensive total rewards package for employees and their families. The salary range for this position is $95,000-$120,000.

The posted range reflects the minimum and maximum base salary that may be offered for this position.. Starting salaries are determined based on job-related qualifications, experience, skills, and internal equity considerations. Most candidates can expect an offer that falls within, rather than at the top of, the posted range, as the upper portion is generally reserved for individuals who bring exceptional experience, expertise, and sustained performance in the role.

Benefits Offered:  Medical, Health Reimbursement Account, Flexible Spending Accounts (medical and dependent care), Dental, Vision, Life Insurance, Accidental Death & Dismemberment, Long-Term Disability, Employee Assistance Plan, Pet Insurance, Identity Theft Protection, Paid Mobile Phone Service, Unlimited PTO, Incentive Compensation, 401(k) Plan, and Profit-Sharing Plan.

Cinnaire provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, marital status, status as a Vietnam-era or disabled veteran or any other characteristic protected by law. Cinnaire complies with all applicable federal, state, and local laws, regulations and ordinances prohibiting employment discrimination. Cinnaire is committed to the full inclusion of all qualified individuals. As a part of this commitment, Cinnaire is dedicated to providing access, and reasonable accommodation in its services, programs, activities, recruitment and employment for qualified individuals with disabilities.