Ui/Visual Design Lead

About Us:

Headquartered in the United States, TP-Link Systems Inc. is a global provider of reliable networking devices and smart home products, consistently ranked as the world's top provider of Wi-Fi devices. The company is committed to delivering innovative products that enhance people's lives through faster, more reliable connectivity. With a commitment to excellence, TP-Link serves customers in over 170 countries and continues to grow its global footprint.

We believe technology changes the world for the better! At TP-Link Systems Inc, we are committed to crafting dependable, high-performance products to connect users worldwide with the wonders of technology.

Embracing professionalism, innovation, excellence, and simplicity, we aim to assist our clients in achieving remarkable global performance and enable consumers to enjoy a seamless, effortless lifestyle.

About the role:

We are looking for a UI / Visual Design Lead to elevate the visual quality and interaction consistency across TP-Link's digital product ecosystem, including mobile apps, web apps, and device interfaces.

This role will define and drive visual language, interaction patterns, and UI standards across all digital touchpoints, ensuring a cohesive and high-quality user experience at scale.

You will work across multiple product lines (Tapo, Deco, Omada) and collaborate closely with UX, product, and engineering teams to bring clarity, consistency, and craft to every interface.

Key Responsibilities

• Define and evolve the visual design language across mobile apps and web applications
• Establish UI, visual design standards, interaction patterns, and component guidelines for consistency at scale
• Lead the creation and expansion of a scalable design system (components, tokens, patterns)
• Ensure high-quality visual execution across all digital touchpoints
• Collaborate with UX designers to refine interaction behaviors and micro-interactions
• Review and guide UI work across teams to maintain consistency and quality
• Work closely with engineering to ensure accurate implementation of UI designs
• Balance brand expression with usability and performance
• Drive improvements in visual polish, responsiveness, and interaction detail
• Contribute to design reviews and elevate overall design craftsmanship across the organization