USA - Senior Manager, Omnichannel Marketing and Customer Experience (CX)

Same as JP1323

Position Overview
The Senior Manager, Omnichannel Marketing and Customer Experience (CX), will play a pivotal role in shaping and executing integrated marketing strategies, driving brand growth, and aligning cross-functional teams. This part-time role (15 20 hours per week for 6 months) is ideal for a marketing leader with deep experience in omnichannel strategy, customer experience, and marketing execution. The position will report to the Global Strategic Marketing Omnichannel Lead.
Core Skills
" Omnichannel Strategy & Customer Experience (CX): Proven ability to design and scale integrated marketing systems with a focus on frictionless customer experiences.
" Strategic Leadership: Expertise in long-term planning, data analysis, and translating insights into actionable strategies that drive business growth.
" Executive Communication: Exceptional written and verbal communication skills, able to craft compelling narratives for executive audiences and other stakeholders.
" Relationship Building: Strong interpersonal skills, quickly establishing credibility and fostering collaboration across all levels and geographies.
" Operational Excellence: Advanced project management and organizational skills, focused on efficiency, accountability, and results.
Key Responsibilities
" Serve as a strategic partner to the Global Strategic Marketing Omnichannel Lead, managing priorities and ensuring alignment with business goals.
" Lead the development and execution of omnichannel marketing initiatives, including coordinating cross-functional Customer Experience (CX) pilot programs.
" Execute omnichannel marketing strategic priorities and campaigns as defined by inbound Briefs from marketing teams around the world in collaboration with *** internal teams (e.g. IT, Privacy, Legal, Regulatory, Communications, etc. In collaboration with Global Strategic Marketing) and external agency partners.
" Act as a key point of contact for internal and external stakeholders on omnichannel marketing initiatives, specifically Customer Experience (CX).
" Track progress against marketing KPIs and milestones using project management platforms (e.g. Monday.com, Maestro).
" Develop and refine executive communications, presentations, and updates for senior leadership.
Qualifications
" 10+ years in senior marketing, brand leadership, or commercial operations, with a focus on omnichannel strategy and customer experience (CX).
" Demonstrated success scaling global brands, launching new categories, and leading integrated marketing systems in fast-paced, matrixed organizations.
" Strong strategic, analytical, and project management skills.
" Adaptable to using project management platforms such as Monday.com.
" Exceptional communication and interpersonal skills with proven ability to influence without authority.
" Experience uniting creative, sales, product, and operations teams around a clear point of view.
" Bachelor s degree in Mass Communication/Media Studies or related field.
Contract Details
" Full time 40 hours per week
" Duration: 5 months
" Location: Hybrid 2-3 days on site
Open to remote

EEO

Mindlance is an Equal Opportunity Employer and does not discriminate in employment on the basis of Minority/Gender/Disability/Religion/LGBTQI/Age/Veterans.