Vice President Marketing

BostonGene Corp
  • MA
  • $175,000–$250,000 Per Year
30+ days ago

Job Description

Job summary

BostonGene is seeking a Vice President of Marketing to lead the execution and distribution of our marketing strategy across direct and indirect channels. This role is not focused on creating core scientific content, but on ensuring that our message reaches the right audiences at the right time via the right channels and drives measurable commercial outcomes.

The ideal candidate brings deep experience in biopharma, biotech, or life sciences technology, understands how to communicate complex scientific value propositions to non-scientist stakeholders, and is comfortable operating as a hands-on, tactical leader.

Responsibilities

Marketing Execution & Distribution

Own and execute the company's marketing distribution strategy across:

  • Industry events and conferences

  • Media and PR

  • Digital and social media channels

  • Webinars, virtual events, and thought-leadership platforms

  • Strategic partnerships and third-party channels

  • Translate existing positioning and messaging into effective channel-specific execution

  • Ensure consistency, quality, and scientific credibility across all outward-facing marketing efforts

Events, PR & External Visibility

Lead the strategy and execution of:

  • Industry conferences, symposia, and sponsored events

  • Speaking opportunities, panels, and executive visibility

  • Media outreach, press strategy, and agency relationships

  • Partner with internal subject matter experts to position BostonGene as a credible voice in AI-enabled precision medicine and translational science

Demand Generation & Pipeline Support

Design and execute marketing programs that support:

  • Lead generation

  • Account-based marketing efforts

  • Sales enablement and pipeline acceleration

  • Partner closely with Sales, Business Development, and Product teams to align campaigns with commercial priorities

  • Track performance and continuously optimize based on data and outcomes

Team & Cross-Functional Leadership

  • Lead and develop a small but high-impact marketing team whilst utilizing external vendors/agencies

  • Work cross-functionally with Product, Clinical, R&D, and Commercial teams to ensure accuracy and relevance of messaging

  • Bring structure, accountability, and operational rigor to marketing execution

Qualifications

  • 10+ years of progressive marketing experience in biopharma, biotech, life sciences, or health technology

  • Bachelor's degree required; advanced degree a plus

  • Demonstrated success executing marketing programs across events, PR, digital, and partner channels

  • Strong ability to understand and translate complex scientific and clinical concepts for commercial audiences

  • Experience supporting enterprise B2B sales organizations

  • Comfortable operating at both strategic and tactical levels

Our offering

$175,000 - $250,000

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Numbers & Facts

LocationMA
Salary$175,000–$250,000 Per Year

Skills

  • Artificial Intelligence (AI)unmatched
  • Biologyunmatched
  • Biotech and Pharmaceuticalunmatched
  • Business Developmentunmatched
  • Business-to-Business (B2B)unmatched
  • Campaignsunmatched
  • Content Developmentunmatched
  • Cross-Functionalunmatched
  • Demand Generationunmatched
  • Direct Marketingunmatched
  • Distribution Channelunmatched
  • Health Scienceunmatched
  • Lead Generationunmatched
  • Leadershipunmatched
  • Marketingunmatched
  • Marketing Strategyunmatched
  • Medical Productsunmatched
  • Medicineunmatched
  • Outbound Marketingunmatched
  • Partner Salesunmatched
  • Performance Analysisunmatched
  • Performance Tuning/Optimizationunmatched
  • Public/Media/Press/Analyst Relationsunmatched
  • Research & Development (R&D)unmatched
  • Salesunmatched
  • Translational Researchunmatched

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