AI in this role supports four modes of working: day-to-day workflow support (streamlining reviews, briefs, and status cycles), content acceleration (drafting and refining business cases, market summaries, and positioning inputs), decision enablement (synthesizing scientific, regulatory, and competitive signals into portfolio-ready evidence), and building or maintaining AI agents (configuring and stewarding purpose-built assistants that make recurring workflows repeatable across the team). Diagnostic Marketing serves as a critical commercial business partner across the company to support expanding access to innovative products and services, strengthening Labcorp brand leadership in specialized testing, leveraging digital technology to improve effectiveness, and prioritizing customer experience and engagement to drive long-term value for the company.