Responsibilities Market & Solutions Development Understand the federal government landscape and sector trends in order to identify, develop, and market new federal government solutions and new sub-sector opportunities in order to drive current revenue objective achievement and grow the long-term federal government sales pipeline Collaborate with the ISV, Integrator, Product Management and Solutions Architecture teams to identify, evaluate, recruit, build, and capitalize upon appropriate partnerships with strategic federal government solutions providers Work with industry customers and federal government sales team members to identify, prioritize, and build business cases for new product development and product feature requests Subject Matter Expertise Serve as the federal government sector subject matter expert within PCONA and interface as such with the different stakeholders within the organization-including federal government sales, marketing, and product management and engineering teams Collect, analyze, and disseminate key federal government market news, customer data, product trends, and competitive information in order to educate and provide market readiness the PCONA sales force and its channel partners Serve as the voice of PCONA for the federal government sector in public relations & media opportunities to build federal government market awareness for Panasonic Promote PCONA solutions offerings to the federal government sector and reseller channel through presentations, training sessions, and speaking engagements Identify and actively engage with federal government associations in order to position Panasonic as a leader in the federal government market Strategic Marketing Development Develop and maintain annual strategic plan for the federal government sector, in cooperation with the federal government business unit, segment leaders, and marketing teams Work with the Marketing team in the development & execution of federal government market messaging, marketing strategies, sales promotions, and other tactics designed to generate market awareness for Panasonic, produce actionable leads, and grow the pipeline for the federal government sales team Work with the Marketing team to identify and develop beneficial federal government resources-such as sales presentations and collateral pieces-for the PCONA sales team and its channel partners to better attract and close sales opportunities Deliver regular federal government market research and competitive positioning/pricing analysis to sales management Organize regular federal government customer advisory event(s) to collect direct feedback from end-users This individual must also: Maintain a high level of awareness of all PCONA offerings Work closely with the federal government sales team to develop, manage, and audit the annual marketing development funds (MDF) budget for the federal government sector Manage special products to drive the goals of the federal government sector and PSCNA as a whole Assist the federal government industry sales team as necessary to reach annual sales quota Required Skills & Experience A minimum of 5 years work experience in the federal government sector Extremely proficient in the trends, terminology, customer requirements, and key players of the federal government sector Considerable experience and expertise with federal purchasing processes and contracts Thorough understanding of Input, FedSources and/or other federal government opportunity management systems Highly motivated, entrepreneurial, self-starter. Experience leading strategic projects and delivering results with cross-departmental teams Experience developing, presenting, and executing strategic plans and business cases to achieve buy-in of necessary stakeholders Ideal candidate will bring to Panasonic a network of end-user and partner contacts within the federal government sector with which to build the business Education Requirements B.S. in business/marketing or other degree with focus relevant to the federal government-although not a requirement-is a positive for this position Benefits & Perks - What's In It For You Panasonic is committed to supporting your total wellbeing through a wide variety of benefits and wellness programs to support your physical, emotional, financial, social, and environmental health.