Knowledge of addition and subtraction, multiplication and division, and/or calculating ratios, rates and percentages; Ability to gather, organize, analyze, examine or evaluate data or information and may prescribe action based on such data or information; Ability to provide information, guidance or assistance to people to directly facilitate task accomplishment; may give directions or assignments to helpers or assistants; Ability to handle or use machines, tools or equipment requiring brief instruction or experience, such as computers for data entry, fax machines, copiers, telephones or similar equipment; may service office machines, including adding paper and changing toner; Ability to perform skilled work involving rules/systems with almost constant problem-solving; Ability to operate A/V equipment, video/photography cameras and other creative equipment to record/capture content; Ability to read journals, manuals, and professional publications; speaking informally to groups of co-workers, staff in other organizational agencies, general public, people in other organizations; composing original reports, scripts, articles, press releases, brochures, and other publication materials using proper language, punctuation, grammar and style; Ability to perform professional level work requiring the application of principles and practices in a wide range of administrative, technical, or managerial methods in the solution of administrative or technical problems; requires general understanding of operating policies and procedures and the ability to apply these to complex administrative problems; requires continuous, close attention for accurate results or frequent exposure to unusual pressure; and. Gathers information and creates graphics for print and on-line mediums, creates, produces, records and edits video programming; acquires pre-produced video programming for use as appropriate; Assists City officials and department heads with video production, print and graphic materials as requested; Assists in preparing and distributing press releases and public service announcements to disseminate City information and to otherwise facilitate a positive public image of the City; Receives and responds to public / news media inquiries, requests for assistance, concerns and complaints; Attends City, community and committee meetings as appropriate; Performs general administrative / clerical work as necessary, including preparing reports and correspondence, entering and retrieving computer data, copying and filing documents, sending and receiving faxes, answering the telephone, ordering supplies and materials, etc.