This is a zero-to-one build: you will own discovery through launch for a new capability with an identified $51.4M SOM opportunity across roughly 3,568 dealer rooftops, sitting alongside Co-op Submission, Warranty Submission, Trade-In AI Valuation, and Desking Engine in NCC's New Product Initiatives pillar. Define the business case, including TAM/SOM sizing, ROI projections, and a build/partner assessment for data sources such as NHTSA safety bulletin data and vehicle/owner history providers.