Immediately elevate brand or PR concerns, legal threats, food-safety issues, partner complaints with reputational risk, unapproved use of brand assets, high-dollar or recurring commitments, events with significant staffing or operational complexity, and any request outside the approved marketing, donation, or event budget. Escalate major partnerships, unapproved claims or creative, large or recurring donations, high-cost or complex events, and commitments that carry legal, PR, food-safety, capacity, or brand risk.