AI in this role supports four modes of working: day-to-day workflow support (streamlining reviews, briefs, governance cycles, and reporting), content acceleration (drafting and refining positioning, narratives, thought-leadership inputs, and executive summaries), decision enablement (synthesizing market, customer, competitive, and portfolio signals into governance-ready evidence), and building or maintaining AI agents (configuring and stewarding purpose-built assistants that make recurring portfolio and marketing workflows repeatable across the segment team). Diagnostic Marketing serves as a critical commercial business partner across the company to support expanding access to innovative products and services, strengthening Labcorp brand leadership in specialized testing, leveraging digital technology to improve effectiveness, and prioritizing customer experience and engagement to drive long-term value for the company.